Lesson #6: You Have To Use NPS, But You Should Also Include Other Measures of CX In A Transactional VoC Survey
PeopleMetrics
AUGUST 21, 2018
Focus on customer effort. You can ask, “How much effort did you exert to solve your issue during your call on January 12?” The more effort a customer expends on resolving their issue, the more negative the customer experience. As CEO, he guides the company’s vision and strategy. Sean holds a Ph.D.
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