The 5 Rules of Measuring and Managing Customer Emotions
Beyond Philosophy
DECEMBER 11, 2020
I defined it for myself as the mix of rational and emotional parts of an interaction with a customer, which later became my first book, Building Great Customer Experiences (Palgrave Macmillan, 2002). Advocacy Cluster : People often ask what the difference is between Recommendation and Advocacy.
435 
Let's personalize your content