Remove 2002 Remove Consulting Remove Personalization
article thumbnail

The Future Today! Personalization 2.0

Beyond Philosophy

Data is collected about our personal behavior everywhere. In a word: Personalization. The Era of Personalized Marketing is Here. I am making jokes, but to be honest, I am a fan of personalization. When you make something personal for a customer, you start to create an emotional relationship with your product or service.

article thumbnail

UK Scores Fall Whilst U.S. Rise – What’s The Problem?

Beyond Philosophy

They include: Personalization. It is the essential concept we tout at our global Customer Experience consultancy. I founded Beyond Philosophy in the UK back in 2002. My first work as a customer experience consultant was there. They know they don’t have the expert skills a consultant has. Time and Effort.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

3 Dangers of Employing Smart People

Beyond Philosophy

Several years ago, Professor Daniel Kahneman, winner of the 2002 Nobel Memorial Prize in Economic Sciences, looked closely at the idea that our minds have two systems of thinking in his book, “Thinking Fast and Slow”. When a person doesn’t believe they made a mistake or believes the mistake was not their fault, they don’t learn from it.

article thumbnail

Aesthetics: Why This is A Vital Part of Your Experience

Beyond Philosophy

Even if a person doesn’t consider themselves “fashionable,” they know there are things they would rather look at than other things. . They displayed many products on a 4′ x 4′ square and an 8′ x 8′ square, both in-person and on-screen. There is a universal appreciation of aesthetics.

article thumbnail

Wow, What a Year! What is Our Personal and Business Learning for The Year

Beyond Philosophy

This new year also coincides with the 20 th anniversary of me founding my global Customer Experience Consultancy, Beyond Philosophy and publishing my first book on the subject, Building Great Customer Experiences (Palgrave Macmillan, 2002). What is Our Personal and Business Learning for The Year appeared first on CX Consulting.

article thumbnail

Why Gut Decisions Are Sometimes Wrong

Beyond Philosophy

Psychologist and Professor Daniel Kahneman , winner of the 2002 Nobel Memorial Prize in Economic Sciences, explains why this is in his book, “ Thinking Fast and Slow ”. Kahneman explains that System One is at work when you look at a photo, interpreting the image, supplying you with your related personal experiences.

article thumbnail

What Do The Financial Times, ROI, and CX Have In Common?

Beyond Philosophy

My company, Beyond Philosophy was named as one of the Best Management Consultancy firms in the UK by the Financial Times. When I started my global Customer Experience consultancy in 2002, I had not been a consultant. When I started my global Customer Experience consultancy in 2002, I had not been a consultant.