Customer Relationship Metrics

MAY 8, 2017

When trying to determine the best scale to use for customer satisfaction surveys, your decision should address these three important areas: What is the data collection methodology? How will the survey results be used? What is the best approach for analyzing survey results to insure value, accuracy, and accountability?

Surveys 90

Surveys Interactive Voice Response Construction Accountability 90

CX Journey

AUGUST 5, 2014

Image courtesy of henryfaber Is there anyone in your company who wants to use VoC/CX surveys as marketing tools rather than as customer listening tools? Tareq shared with me an article that suggested, nay, outright stated that "the easiest way to grow sales and double customer loyalty is to send a survey and then do nothing with the feedback."

Surveys 62

Surveys Real estate Feedback Marketing 62

Interaction Metrics

MARCH 20, 2025

Just as customer satisfaction surveys reveal gaps in happiness, the right customer experience software bridges them; It helps you meet customers where they are and deliver personalized support every step of the way. If you have a CX team and are going to be running your own customer surveys, then you’ll want to choose the best software.

Enterprise 62

Enterprise Surveys Analytics Feedback 62

GetFeedback

JANUARY 6, 2020

Here’s a formal definition from persona thought leader Tony Zambito in 2002: Buyer personas are research-based archetypal (modeled) representations of who buyers are, what they are trying to accomplish, what goals drive their behavior, how they think, how they buy, and why they make buying decisions. Conduct buyer insight research. .

Journey mapping 78

Journey mapping B2C B2B Surveys 78

Comm100

FEBRUARY 1, 2023

In one study, 246 students were surveyed to learn how live chat for education impacted the learning experience. None of the online learners surveyed found live chat unsatisfactory as a communication tool. Digital channels expand access to student services For the students of today, the Internet has become a part of daily life.

Education 75

Education Wait times Personalization Surveys 75

Voxjar

JUNE 8, 2021

Their platform includes a learning management system and allows you to survey your agents to measure their satisfaction. callminer.com Founded in 2002 Based in Waltham Massachusetts. They have some cool out of the box metrics like their Tethr Effort Score and some great shortcuts for setting up new analytics categories.

Call Center 51

Call Center Analytics Enterprise Sales 51

Connecting the Dots

APRIL 21, 2017

Scott Broetzmann : The concept of the National Customer Rage study goes all the way back to 2002, but it really wasn’t about customer rage at the time. And number 5: “Please give me top scores and all the questions in the after-call survey”, begging for positive reviews. Their metrics are insincere.

Customer Care 48

Customer Care Scripts Front-line service Contact Center 48