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The Future Today! Personalization 2.0

Beyond Philosophy

Data is collected about our personal behavior everywhere. In a word: Personalization. The Era of Personalized Marketing is Here. I am making jokes, but to be honest, I am a fan of personalization. When you make something personal for a customer, you start to create an emotional relationship with your product or service.

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Wow, What a Year! What is Our Personal and Business Learning for The Year

Beyond Philosophy

This new year also coincides with the 20 th anniversary of me founding my global Customer Experience Consultancy, Beyond Philosophy and publishing my first book on the subject, Building Great Customer Experiences (Palgrave Macmillan, 2002). What is Our Personal and Business Learning for The Year appeared first on CX Consulting.

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Wow, What a Year! What is Our Personal and Business Learning for The Year

Beyond Philosophy

We did that on a recent podcast, thinking about what we learned professionally and personally this past year. . Twenty years ago, at this time of the year, I started my global Customer Experience consultancy, Beyond Philosophy, and published my first book on the subject, Building Great Customer Experiences (Palgrave Macmillan, 2002).

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Personalize your generative AI applications with Amazon SageMaker Feature Store

AWS Machine Learning

The personalization of LLM applications can be achieved by incorporating up-to-date user information, which typically involves integrating several components. In this post, we elucidate the simple yet powerful idea of combining user profiles and item attributes to generate personalized content recommendations using LLMs.

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UK Scores Fall Whilst U.S. Rise – What’s The Problem?

Beyond Philosophy

They include: Personalization. I founded Beyond Philosophy in the UK back in 2002. I see these two things being major contributory factors to the lack of success of UK companies, and it hurts me to say that, being a proud British person working in this field since 2002. Time and Effort. Resolution. Expectations.

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Crafting Compelling Stories: The Key to Unlocking True Customer Engagement

Beyond Philosophy

If you like the idea of the founder coming from humble beginnings or the tale of a successful person being self-made, it might be because you can relate to them. For instance, in 2002, people didn’t know what I meant by customer experience , so I would ask them to tell me a story about an experience they enjoyed and one they didn’t.

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What Do The Financial Times, ROI, and CX Have In Common?

Beyond Philosophy

When I started my global Customer Experience consultancy in 2002, I had not been a consultant. In 2002, when I started Beyond Philosophy, no one on the broader market knew I was an expert in Customer Experience (or, frankly, what Customer Experience was). If I had a time machine, I might go back to 2002-Colin and tell him so.