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Now, machines are developing emotional intelligence as well. The latest developments in this field are changing the way we can measure authentic customeremotions in real time. We discussed how technology and facial recognition are changing how to measure authentic customeremotions in real time on our latest podcast.
Wegmans has constructed and sustained a culture where the customer truly comes first, and customer experience is the barometer by which it measures success. As important in delivering great experiences are the things customers don’t see, particularly where employees are concerned.
.” Pine says Customer Experiences should be memorable, personal, and emotionally engaging, so customers value the time they spend with your company. In other words, Pine says if customerservice is time well-saved, Customer Experiences are time well spent. You have to prove it works.
Every organisation has what we call an ‘emotional signature’, a level of emotional engagement its customer experience creates with its customers. But which emotions should you try and evoke in your customers? What emotions are you are currently evoking at the Peak and End of your experience?
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