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Namely, the connection between satisfaction and behavior, whether by customers or employees, has been challenged and largely refuted in study upon study. Going the next step, beyond employee satisfaction, does their engagement profitably drive customer behavior? Customer Loyalty on the other hand has two definitions.
According to Marketing Metrics , you have a much higher probability to sell your existing customers than a new prospect, at 60 to 70% versus 5 to 20%, respectively. February 2006. According to their 2014 US Insurance Shopping study, 28% of the Customers who switched auto insurance providers did so because of “poor experience.”.
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You know, is the number is the average norm of responses you get on surveys since night since 2006, for that matter, so they’re really really isn’t a devoted commitment or investments in workplace violence. The spirits call it the health, the well being of the employee, who becomes lackluster and unproductive.
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