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Since most SaaS companies started after the 2008 financial crisis, this is the first test of the sustainability of the model during the crisis. SaaS companies are now turning to their customer success teams as client health , retention, and expansion of accounts become new priorities. Upsells is a basic form of account expansion.
Since most SaaS companies started after the 2008 financial crisis, this is the first test of the sustainability of the model during the crisis. SaaS companies are now turning to their customer success teams as client health , retention, and expansion of accounts become new priorities. Upsells is a basic form of account expansion.
In 2008, when working for a former company where they could not find a true B2B (business-to-business) customer support solution, my colleague and TeamSupport Co-founder, Eric Harrington , and I set out to build one. Helpful when upselling opportunities exist and to improve retention. As published in MarTechSeries.com , June 15, 2020.
We’ve had a customer support team right from the founding of the company in 2008 and from the start, our support team has been wowing customers with their dedication and passion. Our relationship with sales also extends to upsell and cross sell down the line as customers start to see value from our platform.
Hints of economic decline can lead to a national recession, such as the Great Recession that occurred after the financial crisis of 2008. Tax and accounting services. They feel a stronger sense of security in financial matters when the person answering the phone knows their name and has a familiarity with their account.
Customer Success was an unexplored area back during the 2008-2009 period of the global recession. If your customer’s account is about to expire, send out a personalized email requesting for renewal. Moreover, upselling is always easier among loyal customers. Analyze user behavior around the product.
Customer Success was an unexplored area back during the 2008-2009 period of the global recession. If your customer’s account is about to expire, send out a personalized email requesting for renewal. Moreover, upselling is always easier among loyal customers. Analyze user behavior around the product.
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