Beyond Philosophy
JULY 19, 2018
Thaler and Sunstein, 2008, 2009). But renewing a product automatically without checking with the customer is a horse of different color, isn’t it? You could argue that it puts the needs of the organization above the customers. I would counter with this: if you make it easy to opt-out, then you are still serving the customers.
ijgolding
JUNE 25, 2017
My seven ‘tips’ that will enable any organisation to become genuinely customer centric, have allowed me to share my experiences, thoughts, case studies, successes and failures observed over the last twenty three years, helping organisations and practitioners to put the customer (and employees) at the centre of their respective universes!
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Lumoa
JANUARY 2, 2022
When you put the customer first like this, people talk. And nothing brings this point home more than what happened in 2008. Amazon’s “put buyer’s first” policy was the headline of a 2008 New York Times article when one of its authors—Joe Nocera—ordered a PlayStation 3 console for his son. The problem was, the PS didn’t come.
PeopleMetrics
MAY 12, 2015
They’re built on customer service, and they’re a common reference for customer-centric discussion. Zappos even paid employees to quit after training as early as 2008. They pioneered free two-way shipping something like a decade ago. (At So they’ve been doing this type of thing for a long time.
ijgolding
FEBRUARY 5, 2018
Was HP a customer focused organisation at that time? In the 90’s, I can definitely say that HP was a very customer centric organisation – that is despite it essentially being an engineering business. Is it really possible to measure customer culture? We spent a long time developing the measurement tool.
Lumoa
JUNE 14, 2023
Even the CEO is known to take customer service calls every once in a while – talk about customer centricity! Starbucks’ customer service strategy differs from both Amazon and Netflix but is equally noteworthy. Train your Staff to Become Customer-centric How do you create a customer-centric culture?
Playvox
NOVEMBER 21, 2022
UserVoice popularized the concept in 2008, but now there are many providers of idea management software, used by companies like Spotify , Airbnb , and Microsoft. User idea suggestion portals are a helpful tool in doing that, but they might not be the best (or only) one for the job. What Are Idea Portals And How Do They Work?
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