Beyond Philosophy

OCTOBER 23, 2017

In 2008 he co-wrote “Nudge,” a book that argued that governments could make small changes that would “nudge” people toward desired behaviors. An approach that looks at customer emotions would listen to what customers are thinking, saying and experiencing. No wonder they don’t want to come back!

Marketing 325

Marketing Consulting Consulting Government 325

PeopleMetrics

OCTOBER 22, 2015

Extra Effort , or how likely it is for the customer to go out of their way to do business with the company in the future. Advocacy , or whether the customer will refer his or her network to the company. Passion , or the customer's emotional response to the experience. Paris Novembre 2008. Want to learn more?

Benchmark 106

Benchmark Metrics Customer effort Customer emotions 106

JustCall

MAY 14, 2020

Implementing new actionable customer retention strategies to stop customers from getting churned has become the need of the hour. Customer Success was an unexplored area back during the 2008-2009 period of the global recession. But with time, businesses have made Customer Success a tool to assess their profit generation.

Customer retention 52

Customer retention Journey mapping Education Feedback 52

JustCall

MAY 14, 2020

Implementing new actionable customer retention strategies to stop customers from getting churned has become the need of the hour. Customer Success was an unexplored area back during the 2008-2009 period of the global recession. But with time, businesses have made Customer Success a tool to assess their profit generation.

Customer retention 52

Customer retention Journey mapping Education Feedback 52