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According to PWC , the number of companies investing in their omnichannel customer experience jumped by more than 300% from 2010 and 2020. Read Next] What to do when your multichannel experience comes at the expense of agents. Multichannel isn’t omnichannel. That’s a lot of pressure.
Do I have your permission to record this call for quality assurance? Rod, you have over 40 years of practical experience in direct marketing, callcenters, contact centers, and customer experience, to say you are an expert in this space is an understatement. Well, certainly, with the greatest of pleasure.
So much so that nearly 90% of companies now compete solely on CX —a drastic increase from 36 % in 2010—and 50 % of consumer product investments are expected to be redirected to CX innovations—like attribute matching—by the end of this year. sales, service, support).
According to PricewaterhouseCoopers, the number of companies that are investing in omnichannel experiences has jumped from 20% to more than 80% since 2010. By meeting your customers on the channels they love and making every experience a seamless one, you will give them all the reason to support your brand over your competitors.
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