Remove 2010 Remove Customer centricity Remove Employee engagement
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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

It’s time to focus on improving and creating memorable and enjoyable experiences for our Customers with their experience. 50 Facts about Customer Experience.” 26 October 2010. < [link] > “Startling Statistics on Customer Retention and Acquisition.” The Value of Customer Experience, Quantified.

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Is ‘Being Human’ With Customers A New Concept? And, Does It Create Emotional, Experiential, Social and Financial Value?

Beyond Philosophy

Every function that delivers experience is ‘closed-loop’ and 360 degree, carefully maintaining a balance between customer expectations and what is actually executed. In his 2010 book, Marketing 3.0: Starbucks might make more money selling Pepsi, but they don’t.

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Customer-Centric Cultures are Made of This

Beyond Morale

You can travel the world and the seven seas, everybody’s looking for customer-centric cultures. Some customers want to use you. Thanks to Annie Lennox, of the Eurythmics, for getting me to think about customer-centric cultures in a way that we all can relate to. Without customers they would not exist.

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Communication — Essential to Creating and Sustaining a Customer-Centric Culture 

ijgolding

The Shop Direct Board of Directors with the stiletto shoe at the launch of ‘Feet in the Street’ in 2010. Over the last few months, I have been exploring in detail my perspective on seven ‘tips’ that will enable any organisation to become genuinely customer centric.

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Belief, Growth and Sustainability – my perspective on the 2014 UK Customer Experience Awards

ijgolding

I am proud to say that I have been involved with the awards every year since their inception in 2010. As an entrant, winner, judge and award presenter, I believe that Neil Skehel and his team have had a significant influence in evolving the UKs understanding of the ever increasing focus on Customer Experience across all sectors.

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I’m like parsley – I get everywhere!’ – Stories that amazed and inspired me at the 2015 UK Customer Experience Awards!

ijgolding

On Friday 25th September 2015, hundreds of passionate Professionals who excel in demonstrating the power of Customer Experience, convened in London for the UK Customer Experience Awards. Having been involved since 2010, I have seen the annual ‘festival’ of Customer Experience grow from strength to strength.

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Customer Experience Professionals: Why We Do What We Do

ijgolding

BM: Generally, the customer engagements I’m proudest of are those where the value of becoming more customer-centric has been amply demonstrated and I’ve “converted” sceptics within the company. What are among your most proud CX accomplishments? KS: Becoming the CX professional I am today didn’t just happen overnight.