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What Does “Data-Driven” Really Mean?

Hero Digital

In 2011, a McKinsey Global Institute report celebrated the potential for big data: “…we are on the cusp of a tremendous wave of innovation, productivity, and growth, as well as new modes of competition and value capture…”. Despite increased spending, many are failing in their efforts to become data-driven.

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Use streaming ingestion with Amazon SageMaker Feature Store and Amazon MSK to make ML-backed decisions in near-real time

AWS Machine Learning

Streaming ingestion – An Amazon Kinesis Data Analytics for Apache Flink application backed by Apache Kafka topics in Amazon Managed Streaming for Apache Kafka (MSK) (Amazon MSK) calculates aggregated features from a transaction stream, and an AWS Lambda function updates the online feature store.

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CMOs and CIOs: Stop Battling and Start Collaborating on Marketing Technology Solutions

Avaya

In a 2011 webinar, Gartner Research Vice President Laura McLellan boldly said that by 2017, the CMO would spend more on IT than the CIO. But then we saw the rise of technologies like cloud, mobility, social media and big data … and everything changed. How much data? Now that we’re just shy of 2017 (how time flies!)

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Time Inc. Acquires MySpace: It’s All A bout the Customer Data

Natalie Petouhof

My sources say that it’s all about the data! Then in 2011 an ad network Specific Media, another Viant-owned company, scooped up Myspace for $35 million in 2011. And we know that not all of those people have the same email address from their Myspace days, but Viant felt it still has an enviable mass of first-party data.

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Portugal’s Largest Private Bank Leverages PSIM for Operational Savings

Customer Interactions

In 2011, Millennium deployed NICE Situator, an advanced PSIM solution. NICE Situator also applies analytics to correlate all of this Big Data and provides automated response plans to address unfolding events. Increasingly, we’re seeing advanced PSIM solutions leveraged far beyond the realm of security.

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Top 20 SaaS Companies in Brazil

SmartKarrot

Founded in: 2011. offers services such as email marketing, product and content management, affiliate marketing, PCI Compliance and CSE Security, payment via Hotpay, analytics reporting, etc. Founded in: 2011. Neoway is a market intelligence and Big Data platform that provides companies with important insights to help them grow.

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Top 25 SaaS Companies in Israel

SmartKarrot

It can store petabytes of data in a single blade, giving it mainframe capabilities. Since the corporation claims to provide system uptime and high availability, it is well suited to this type of storage for object storage and big data analytics applications. Founded in: 2011. Founded in: 2011. SimilarWeb.

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