Remove 2011 Remove Metrics Remove Surveys
article thumbnail

100+ Customer Experience Stats to Prepare for 2023

CCNG

Martech Alliance, 2021) Nearly half (48%) of survey respondents said the customer experience they deliver falls below or significantly below their customers’ expectations. Oracle, 2011) Businesses have a 60 to 70% chance of selling to an existing customer while the probability of selling to a new prospect is only 5% to 20%.

article thumbnail

Report: The State of CX Metrics, 2017

Customer Experience Matters

We published a Temkin Group report, The State of CX Metrics, 2017. Temkin Group surveyed 169 companies to learn about how they use customer experience (CX) metrics and then compared their answers with similar studies we’ve conducted annually since 2011. Only one out of five companies earned at least Read More.

Metrics 76
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

A Simple Way to Double Your B2C Survey Responses

Toister Performance Solutions

Everyone wants a better survey response rate. The Center For Client Retention (TCFCR) recently shared some data about business-to-consumer (B2C) surveys that revealed an easy way to improve results. I provide similar services to small and mid-sized businesses, so I was curious to see what TCFCR's survey data might reveal.

B2C 48
article thumbnail

Choosing Between CSAT, NPS or CES: Why it Does Not Matter  

COPC

However, this ongoing argument about the “right” metric is misguided. Let’s delve into each of these most commonly used metrics. Most CSAT surveys also include additional questions such as “ Was your issue resolved? Many clients use multiple metrics to measure customer satisfaction. However, COPC Inc.

Metrics 70
article thumbnail

Relationship vs Transactional Surveys for Measuring the Customer Experience

delighted

Relationship and transactional surveys measure your customer experience, whether that’s through Net Promoter Score (NPS), Customer Effort Score (CES), or Customer Satisfaction (CSAT) metrics, so that you can better understand the “why” behind customer engagement and loyalty. What are customer relationship surveys?

Surveys 60
article thumbnail

Five Characteristics of a Powerful Customer Survey

Toister Performance Solutions

Customer are constantly getting pummeled with survey requests. A 2016 study from Interaction Metrics found that more than 80 percent of America's top retailers offered a customer survey on purchase receipts. The study also found that most surveys were total garbage. Use them to put your existing survey to the test.

Surveys 48
article thumbnail

Qualitative vs Quantitative Data: What Yields the Best Results and When

ProProfs Blog

The 2011 movie “Moneyball” documented the introduction of this in Major League Baseball. Once you have formed a hypothesis based on the responses from the qualitative research, quantitative data will give you the metrics to confirm the extent/reach of each challenge and opportunity. When to Collect Quantitative Data?

Surveys 97