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That’s why many companies are turning to gamification to drive behaviors that improve sales effectiveness and achieve world-class status. A recent study conducted by CSO Insights, says that sales goal attainment across geographies and industries dropped from 63% in 2012 to 53% in 2016. All of them can be enhanced with gamification.
Basically, you create a short survey with several options to rate (stars, smileys, thumbs), put a link to that survey in your e-mails and wait for your customers to score you. Since 2012 we have started receiving ratings from our customers. Sure, you hope to get 10 out of 10. Not so fruitful years. 7% increase in score.
44% of people surveyed in the U.S. Gamification is the future of employee engagement and attrition for the call center. The longest hold time on record lasted five hours, 40 minutes and one second ; in 2012, a customer was placed on hold by Australian Airlines for this jaw-dropping duration. This is listed by 34% of U.S.
According to the JOLTS survey from the Bureau of Labor Statistics, the employee turnover rate is higher now than it has been in the past 18 years. According to research done by Bersin and Associates (2012), companies with recognition programs have 31 percent lower voluntary turnover than companies that don’t.
Storyline: Gamification. ContactBabel surveyed 221 contact center managers and found that 63% of the time, the telephone is still the best communication method for complaints. According to recent surveys, 18% of call centers moved to a cloud-based solution by the end of 2015. Why Gamification Matters. of interactions.
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