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of CMOs agree or strongly agree that amazing customer experiences provide a powerful competitive advantage. Martech Alliance, 2021) Nearly half (48%) of survey respondents said the customer experience they deliver falls below or significantly below their customers’ expectations. (Acquia, 2019) 78.5%
.” – Nicolina Savelli, 7 Tips for Success from Experienced CallCenter Professionals , Fonolo; Twitter: @fonolo. “A 2014survey suggested that 69% of customers feel that their callcenterexperience improves when the customer service agent doesn’t sound as though they are reading from a script.
This percentage compares with only 67% in 2014. That said, 91% of those surveyed said they preferred brands that offer multiple customer service options. . They want the whole experience, much like the personalized service you’d expect to get at an elite spa or a 3-star Michelin restaurant. . Product information and advice.
And the worst of it is, consumers are getting more and more impatient on calls. More than 80% of customers say the experience a company provides is as important as its products. A 2014 AMEX survey found that the maximum amount of time customers are willing to wait is 13 minutes. ” Problem solved.
ContactBabel surveyed 221 contact center managers and found that 63% of the time, the telephone is still the best communication method for complaints. The Cloud Contact Center is predicted to become the number one platform of choice for many businesses in 2016. CallCenter Trends 2014. of interactions.
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