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The Basics of Customer Journey Mapping

PeopleMetrics

However, one exception to this stagnation in activities exists: the practice of customer journey mapping. On average, in 2014, one-third of participants (32%) said that their organization had practiced customer journey mapping as part of their customer experience improvement efforts. So Where Do We Begin?

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Could You be Left Behind by The Experience Economy?

Beyond Philosophy

20 November 2014. Zhecho’s expertise inludes Customer behavior analytics, Customer loyalty, complaints management, and journey mapping. He believed that your best strategy was to protect yourself from your business rivals. There were five forces involved in the image to the right: Source: Forbes.com. 29 January 2015.

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14 Worthy Customer Experience Reads for 2014

CX Journey

Did you stick with all of your CX resolutions for 2014? As we wrap up 2014 and say "Cheers" to another year, I thought it would be fun to take a look back on the year. 18 Reasons to Map Customer Journeys Have you started journey mapping yet? customer experience customer experience journey journey map'

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100+ Customer Experience Stats to Prepare for 2023

CCNG

(Gartner, 2021) 8 in 10 consumers report that businesses are meeting or exceeding their expectations for service, compared to 67 percent in 2014. In fact, 40% say businesses have increased their focus and attention on service, a significant increase in just three years (up from 29% in 2014).

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Telling Your Customer Stories through Journey Maps

CX Journey

Back in 2014, I wrote a post about a museum experience I had at the California Science Center in Los Angeles where a docent told stories about the exhibits and engaged the audience far more than detailed display placards ever could. One of the my favorite tools available to develop and to tell the customer story is journey mapping.

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Your Most Important #CX Training Tool

CX Journey

It appeared on their blog on April 14, 2014. The most powerful training tool, the one that''s going to help your employees deliver a great customer experience, is a customer journey map. What is a customer journey map? Why do you need a customer journey map? Are you surprised? It totally makes sense.

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Mastering Customer-Centric Culture: The 5 Essential Disciplines

PeopleMetrics

Culture” took home the prize in 2014. They have journey-mapped, listened socially, text analyzed, base-lined NPS, identified quick wins and big, hairy CX goals. Every year, Merriam-Webster analyzes all of the searches in their online dictionary. The customer experience (CX) space has experienced a similar trend.