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4 MORE Call Center Reports Worth Your Time

Fonolo

The reports on today’s list are focused on more specific topics within the realm of the call center such as agent management, journey mapping and self-service. Key findings: Web chat showed strong growth in 2015, rising to 3.2%, and 2016’s figure of 4.5% Understanding Industry Benchmarks. Who wrote it: Call Center Week.

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Customer Success Capacity Planning and Budget Guide

ChurnZero

In this article, we cover: Budgeting Benchmarks: Do They Cause More Harm than Good? Calculating Regular Journey Touchpoints. Budgeting Benchmarks: Do They Cause More Harm than Good? Benchmarks are helpful in that they show you what other people are doing. How to Perform a Top-Down Analysis for Customer-to-CSM Ratio.

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CMO Perspectives (11th Jan, 2015)

Customer Interactions

Marketing tools and platforms will play a greater role than ever in 2015. Some of these tools are abstract benchmarks, like Customer Lifetime Value, which more than 75 percent of North American senior executives say is a highly or extremely valuable indicator. Others are techniques like customer journey maps and SEO.

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COPC Inc. Global Events Calendar

COPC

will be hosting a Customer Journey Mapping Workshop –. will lead a discussion on the what, why, and how of customer journey mapping. Brenstein will lead a wider group discussion about customer journey mapping, delivering on brand promise and improving the customer experience. From Theory to Reality.

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COPC Inc. Global Events Calendar

COPC

Judi is providing an in-depth exploration of the findings from the 2015 Customer Experience Management Benchmark (CXMB) Survey — a joint venture between COPC Inc. This one-day session showcases a team of industry experts examining the findings of the Customer Experience Management Benchmark (CXMB) report.

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CX Pros to Advance Careers and Programs at New Training and Certification Event

CSM Magazine

CXMasters will be held September 14-17, 2015 in Salt Lake City. The MaritzCX team invented Voice of the Customer (VoC) training and has certified hundreds of CX professionals since 2007, creating a recognized industry credential that continues as a benchmark today,” said Bassam Salem, chief operating officer, MaritzCX. “As

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Customer-Centric Marketing: Step-Up Performance

ClearAction

As such, customer experience tools are being embraced by marketers: journey mapping, personas, single view of the customer, story-telling, customer life cycle management, and customer lifetime value. 2 Going Beyond Customer-Centric Marketing , Forbes, Christine Crandell, 2015. 6 Drucker on Marketing , William Cohen.