Beyond Philosophy
DECEMBER 25, 2017
So, celebrate your successes for 2017 but prepare for new challenges in 2018. To get you ready for what is next in Customer Experience, let us review what we have learned so far. Read this quick article to discover essential aspects of an adequate apology that creates the proper emotional response from customers—or anyone.
Beyond Philosophy
DECEMBER 5, 2017
We see this sort of thing all the time in our global Customer Experience consultancy. We work with our clients’ Customer Experience team to design a Customer Experience program we want, complete with detailed customer emotion outcome goals but after we roll it out, the customer-facing team carries on as usual, doing what they always do.
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Beyond Philosophy
APRIL 18, 2017
Before you begin to design a better experience, you must understand the rational, emotional and subconscious factors that make up your current experience, and how it can be improved. We use a process called Customer Mirrors to make these assessments and provide practical recommendations. Appeal to your customers’ emotions.
Beyond Philosophy
DECEMBER 22, 2015
Cisco anticipates that video will represent 70% of consumer Internet traffic by 2017, up from 57% now. The element of content getting the most attention – and the greatest year-to-year rate of increase – is video marketing, aka rich video. Why and how? For example, YouTube is actively used as a source for consumer content.
Provide Support
NOVEMBER 21, 2017
When companies connect with customers’ emotions, the payoff can be huge. © 2003 - 2017 Provide Support LLC. Published in Provide Support Blog , 2017. Published in Provide Support Blog , 2017. Read more. Permalink | No comment. Permalink | No comment.
TechSee
APRIL 24, 2018
In addition, a positive unboxing process has been proven to engage customers emotionally and enhance the overall customer experience (CX). A 2017 Gartner survey found that 20% of large enterprises plan to adopt augmented reality/virtual reality (AR/VR) as part of their digital strategy by 2020. Unboxing goes visual.
aircall
FEBRUARY 24, 2017
We can consider customer engagement to be the combination of the above emotional requirements, and of appropriate CX choices which enable customers to act upon this emotional rationale. Here are ways to develop a customer engagement strategy which articulates and satisfies customers’ emotional and practical expectations.
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