Remove 2018 Remove Customer centricity Remove Revenue potential
article thumbnail

Customer Personas - The What, The Why, and the How

CX Journey

This post originally appeared on the DoingCXRight blog on July 10, 2018. Whether you're new to CX or looking to expand your current knowledge, it is important to learn about what, when, and how to develop personas so that you can serve your customers better. Constructed for every customer. Based on one “right way.”

article thumbnail

CRM, Social Media, Marketing and More — Everything You Need to Know About Customer Engagement Software

Comm100

This put power into the hands of the consumer, and lead businesses to focus in on the customer experience. The beauty of virtual spaces is not only the establishment of a different, more customer-centric corporate culture: customers’ footprints are now easier than ever to map and transform into revenue.

CRM 68