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Shep Hyken interviews Janelle Barlow, award-winning customer service and experience speaker, consultant, and author of A Complaint Is a Gift: How to Learn from Critical Feedback and Recover Customer Loyalty. She shares how to empathetically transform a customer’s complaint into a positive and memorable experience.
A little more than forty years ago, the marketplace was very different from todays, with little to no attention paid to customer care and complaintresolution. What follows is Vicki’s interview of John Goodman about his storied career in customer experience, customer care research, and the 2020 National Customer Rage Study.
Problem experience is up and complaint rates are still low 46% of consumers reported a problem, compared to half that level in the 2020 National Rage Study food subsample sponsored by KraftHeinz. Create a positive complaintresolution experience where 40% are delighted resulting in winning at least one new customer.
Problem experience is up and complaint rates are still low 46% of consumers reported a problem, compared to half that level in the 2020 National Rage Study food subsample sponsored by KraftHeinz. Create a positive complaintresolution experience where 40% are delighted resulting in winning at least one new customer.
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