Remove 2021 Remove Marketing Remove Surveys
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5 Top Customer Service Articles For the Week of March 8, 2021

ShepHyken

Why marketing can no longer ignore customer experience by Jason VandeBoom. It is also impossible to ignore its importance to marketing. My Comment: Customer Experience (CX) is marketing. Creating an experience that drives people to your website, your store, or willing to meet with a sales representative is all part of marketing.

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5 Top Customer Service Articles of the Week 7-5-2021

ShepHyken

Experience Hotel Blog) The Experience Hotel team decided to conduct a survey on the impact of the different types of emails you can send to your customers. That’s marketing. Workers Say Employee Experience Directly Impacts Customer Service, According to New Eagle Hill Consulting National Employee Survey by PRNewswire.

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5 Top Customer Service Articles of the Week 6-7-2021

ShepHyken

My take is that the interview is combining elements of a survey and focus group. CMO from IDG) Customer experience simply does not live in a void controlled by the marketing teams. Depending on how you promote your products or services, you may have to adjust your marketing strategies. Follow on Twitter: @Hyken.

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5 Top Customer Service Articles of the Week 6-14-2021

ShepHyken

Our recent study/survey confirmed that to customers, this is “very important” or “important” to their decision to come back to a business. Business 2 Community) A lot of times, businesses struggle to understand how they can retain their existing customers in a market that is so competitive. Follow on Twitter: @Hyken.

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5 Top Customer Service Articles of the Week 8-23-2021

ShepHyken

However, there is a difference between a loyalty program and a marketing program. The idea behind any loyalty or marketing program is to drive repeat business. My Comment: Content marketing is more than just marketing. The post 5 Top Customer Service Articles of the Week 8-23-2021 appeared first on Shep Hyken.

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5 Top Customer Service Articles For the Week of April 12, 2021

ShepHyken

My comment: In my upcoming Achieving Customer Amazement survey I ask the question, “Do you older people provide better customer service than young people, or vice-versa?” You’ll find plenty of thoughts from a variety of businesses and industries including cannabis, billboard marketing companies, the movie industry, and more.

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5 Top Customer Service Articles of the Week 12-27-2021

ShepHyken

The author focuses on data and survey results, which are great for finding out how happy (or not) your customer is. 9 Must Read Books for Marketers to Start 2022 by Drew Neisser. Renegade) Here are 9 marketing books that I recommend for you and your marketing friends. My Comment: Don’t be afraid of customer complaints.