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In addition, contact center metrics such as average handling time and first contact resolution provide data on how the customer experience is affected by service practices. Here are five ways bigdata can be used to improve the customer experience. Bigdata is also critical to implementing targeted marketing practices.
Phone metrics inform data-driven decisions. In the era of BigData and data-driven decisions, phone metrics can act as an invaluable measure of customer service. Only they could afford the collection services and analysts necessary to transform the data into a story and an agenda. Abandonrate.
However as we move into 2016, the consumer is demanding smarter services from legacy call center IVR and live operators. While voice communication will remain the call center’s mainstay, here are a number of key next generational services that can complement and enhance the live operator experience: 1. CRM Push Follow Up.
Tip: If your contact center cares about the customer experience, wants to reduce abandonrates, and decrease telco costs, then a cloud call-back solution is a must-have solution for 2017. Reducing AbandonmentRate ( read the success story ). Escalating from a digital channel to voice. BigData is Getting Bigger.
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