Guest Blog: 4 Easy Ways to Achieve Difficult Customer Contact Goals
ShepHyken
NOVEMBER 30, 2018
Goal: Adopt Chatbots. Customer-centric organizations do not invest in chatbots for the sake of “keeping up with the Joneses.” As an example, evaluate abandonment within your web self-service channels. If the abandonment rate is disproportionately high for a particular form of transaction, an opportunity for a bot may exist.
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