ClearAction

SEPTEMBER 16, 2016

10 Silos Impact Customer Experience Lynn Hunsaker. This might be the highest-ROI effort of your customer experience council, chief customer officer, chief operating officer — or better yet, every employee. And the pain of business silos is well-known to everyone, whether employee or customer.

Customer Experience 106

Customer Experience Chief Customer Officer Surveys Journey mapping 106

ChurnZero

DECEMBER 29, 2020

9 Well-Meaning Yet Harmful Phrases to Avoid with Customers. This article is a roundup of the not-so-obvious phrases you should avoid saying to a customer no matter how well-intentioned or deserved. 9 Must-Have Integrations to Level Up Customer Success Software. 6 Dos and Don’ts for Improving Your Customer Onboarding.

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SaaS Chief Customer Officer Upselling Metrics 98

ChurnZero

AUGUST 11, 2020

This article shares three successful approaches B2B SaaS companies took to retain customers in the first wave. The goal of this article is to show you options and maybe trigger some thoughts or new ideas around different customer retention strategies that you can employ before the next wave hits. . #1.

Customer retention 97

Customer retention Chief Customer Officer SaaS Accountability 97

Totango

OCTOBER 25, 2022

Customer success teams consist of three main functional tiers: Executives who set CS department goals and policies and coordinate with other parts of your company. Team Leaders who report to executives and supervise customer-facing team members. What Roles Are on a Customer Success Team?

Best practices 101

Best practices Chief Customer Officer Customer centricity Sales 101

ClearAction

JUNE 8, 2015

While formal CX management is a relatively new endeavor for many companies, the experience of customers has in fact been managed by various people all along. Related articles: Breaking Down Silos for Customer Experience Management. How Human Resources Can Add Value to Customer Experience Excellence.

Customer Experience 94

Customer Experience Chief Customer Officer Customer centricity Employee engagement 94

ClearAction

JANUARY 14, 2015

State of Business-to-Business Customer Experience Management. How relevant are the trendiest customer experience management (CXM) practices in business-to-business (B2B) companies? A third of B2B firms have established processes to coordinate multiple accounts within a customer company; a third more are just starting this.

Customer Experience 97

Customer Experience B2B Management B2C 97

ClearAction

MARCH 22, 2024

Controlling Touchpoints Model for CX is a Team Sport CX is a Team Sport surfaced as the theme from the 2024 Customer Experience West Conference in British Columbia, Canada. Non-quotation phrases are from Lynn Hunsaker.) “Commercial operations are increasingly out of sync with the customer journey they support.”

Chief Customer Officer 62

Chief Customer Officer Customer centricity Airlines Metrics 62

Amity

APRIL 25, 2016

Director of Customer Success - Proven. Alex curates the Customer Success Newsletter which is a weekly curated collection of 4 helpful articles from around the Customer Success community. The Customer Success Newsletter. Customer Success Expert - Glide Consulting. CEO - C hief Customer Office Council.

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SaaS Chief Customer Officer Consulting Consulting 96

ChurnZero

JULY 2, 2021

SaaS companies must be cognizant of and weigh the implications brought about by a sole focus on these metrics when assessing the performance of and building strategies for Customer Success. In this article, you’ll learn: Differences between Net Revenue Retention, Gross Revenue Retention, and Customer Retention with definitions and examples.

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Customer retention Metrics Upselling Chief Customer Officer 97

ClearAction

APRIL 13, 2023

After you nurture potential customers along their buying journey, there’s the handoff to Accounts Receivable, customer onboarding, account management, Customer Success, Customer Service, Customer Loyalty, etc. Championing brand integrity is the ideal purpose of Chief Customer Officers.

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Chief Customer Officer Revenue potential Customer retention Engineering 62

Comm100

MARCH 8, 2017

Connect with this customer service expert on Twitter today to make sure that your company doesn’t miss out! Her Twitter sports articles about Millennial trends, and is a hot spot for information on what companies can do to appeal to Generation Z and Millennial consumers. Chelsea Krost. ChelseaKrost. Kate Nasser. KateNasser. Colin Shaw.

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Customer Service Chief Customer Officer Customer centricity Scripts 0

ClearAction

JULY 8, 2024

Chief Marketing Officers measure the purple metrics shown below about what happened in the market : customer acquisition cost, margin expansion, sales velocity, customer retention, recurring revenue, expanded purchases, and referral revenue. Chief Customer Officers measure the gold, blue, and silver metrics shown above.

Metrics 48

Metrics Chief Customer Officer Morale Customer retention 48

ClearAction

JANUARY 8, 2024

Higher growth, with sustained upward trends, result from customer-aligned organizations. This article adds depth to the first of six sections in the article What’s Your Insights Utilization Rate? Customer-centric organizations respect the hand that feeds them. Shared vision motivates coordination and collaboration.

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Customer centricity Chief Customer Officer Metrics Enterprise 62

ClearAction

APRIL 29, 2020

If “customer experience” has innumerable interpretations, the same can likely be said about the ideal role of the Head of Customer Experience. This position may also be known as Chief Customer Officer or VP of Customer [fill-in-the-blank] (e.g. job-to-be-done)]. 2) Generate CX Insights.

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Customer Experience Chief Customer Officer Customer centricity Enterprise 71

ClearAction

NOVEMBER 16, 2017

Recent snafus caused by faulty customer experience ecosystem management include United Airlines dragging a paying customer out of his seat and off the plane per a random drawing of passengers to make room for a flight crew to fly on that overbooked flight. We’ve all known customer experience programs that have come and gone.

Customer Experience 76

Customer Experience Chief Customer Officer Customer centricity Airlines 76

ChurnZero

NOVEMBER 27, 2019

T hey can serve to increase the accountability of both your customer s and your team. . . Customer Success Skepticism Exists in Many Organizations (But Can B e Co mbated) . How do you break down your programs to achieve maximum benefit for both your customers and your company?

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Chief Customer Officer SaaS Education Metrics 75

GetFeedback

JANUARY 19, 2020

Surveys can certainly help, but don’t forget to use verbatim comments, argues Lynn Hunsaker, chief customer officer at ClearAction Continuum: You already have a treasure trove of insights on-hand; make use of them for outside-in perspective. After purchase, you have the customer’s contact information. Stage 1: Awareness.

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Surveys Journey mapping Feedback B2B 146

ChurnZero

OCTOBER 30, 2020

“We’ve taken snapshots from data across our customer base showing that customers who get the human-led onboarding typically are healthier customers than the ones that come in after the fact,” says Olson. You don’t see Customer Success making a million dollars a year, but some salespeople do,” says Mehta. “So,

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SaaS Chief Customer Officer Sales Metrics 93

ChurnZero

MAY 20, 2021

To figure out where you should begin on your growth and scaling journey, it’s helpful to first orient yourself with where you stand using a Customer Success maturity model. You need all the relevant data and context to see the big picture of the customer experience. Warning Sign to Level Up. Operationalize Phase.

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Chief Customer Officer Journey mapping Accountability Customer advocacy 90

ChurnZero

JULY 17, 2020

This is a guest blog post by Irit Eizips , Chief Customer Officer and CEO of CSM Practice. . Keeping a renewing client allows you to increase your Customer Success team’s efficiency and grow your SaaS business. Account Executive – A hunter. Account Manager – A farmer.

Sales 59

Sales Chief Customer Officer Upselling Accountability 59

CSM Magazine

FEBRUARY 3, 2023

Dan Darcy, Chief Customer Officer at Qualified , explains how business leaders can double down on amazing customer experiences to not only cut costs but grow despite a tough economy. We all know it’s more expensive to bring on a new customer than it is to retain an existing one.

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Chief Customer Officer Customer Service Metrics Customer retention 52

ChurnZero

APRIL 14, 2023

Better alignment drives increased product adoption , retention, and ideally deeper customer relationships. Note: this article is adapted from a session presented by ChurnZero Chief Customer Officer Alli Tiscornia and ChurnZero Chief Product Officer Abby Hammer at ChurnZero’s annual Customer Success conference, BIG RYG.

Chief Customer Officer 52

Chief Customer Officer Surveys Customer retention Accountability 52

ClearAction

FEBRUARY 28, 2019

“Our Chief Customer Officer has championed an awareness and desire across all the company to get behind FIS One,” Milista continued. Related articles: A Glimpse into the Future of Marketing. Customer Experience Handoff Silos are the Heart of Success. 10 Ways Marketing Alignment Leaps You Forward.

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Marketing Customer Experience Best practices Chief Customer Officer 61

CSM Magazine

OCTOBER 13, 2020

For today’s organisations, the outbreak of Covid-19 has created an even greater need to stay open, maintain clear and consistent communication and build deeper long-lasting relationships with customers. For more information, visit: [link].

Customer Experience 59

Customer Experience Chief Customer Officer Customer centricity Enterprise 59

Netomi

JUNE 18, 2023

Editor’s Note: The Top Customer Centricity Examples article was originally written on July 19th, 2022 and was most recently updated for relevance and clarity on June 18th, 2023 Customer centricity. Customer obsession. Customer focus.

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Customer centricity Chief Customer Officer CRM Advertising 52

ClearAction

DECEMBER 5, 2023

This article is a continuation of 24 CX ROI Metrics for Your Chief Customer Officer Prosperity Playbook. There you can see the equations for 24 customer experience metrics expressed in money rather than percent or scores, making financial gains obvious. Customers’ prosperity is your path to prosperity.

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Metrics Chief Customer Officer Customer retention Strategic Value 62

Enghouse Interactive

JULY 29, 2020

Decision Intent: Let customer issue recovery be natural, human and right. Everyone at Alaska Airlines is held accountable, given permission, and trusted to help a customer in need. As a strategic advisor, she’s guided over 20,000 leaders on using her 5-competency framework proven to achieve customer-driven growth.

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Airlines Chief Customer Officer Accountability Personalization 40

Netomi

JANUARY 5, 2022

Prior to joining Temkin Group, she implemented the CX strategy and managed the Voice of the Customer program for Crowe Horwath LLP, one of the top 10 public accounting and consulting firms in the US. She is known globally for transforming businesses to earn customer-driven growth. He authored the Customer Success book for Wiley!

Customer Experience 98

Customer Experience Customer Service Consulting Consulting 98

ChurnZero

DECEMBER 20, 2019

20 Customer Success Predictions for 2020 . Nikola Tesla predicts the development of Wi-Fi in a New York Times article. By joining forces and clarifying roles, both teams can deliver a better customer experience and drive more revenue for their organizations. . . Abby Hammer , Chief Customer Officer , ChurnZero .

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Chief Customer Officer Sales SaaS Customer centricity 61

Comm100

FEBRUARY 20, 2018

Articles about Chatbots boast the innovation that they bring to the table and paint artificial intelligence (AI) as the future of customer service and marketing. By automating simple tasks, Chatbots offer customers speeder support at a lower rate for companies. How Can Chatbots Help Me Save? And, that number is expected to rise.

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Chatbots Contact Center Chief Customer Officer Benchmark 72

ChurnZero

MAY 1, 2020

Forbes shares insights from Joseph McCormack, the author of BRIEF: Make a Bigger Impact By Saying Less , in their article on how brevity can save your career. For instance, let’s say you were selling Customer Success software to your C-Suite. . — Andrew Cuomo (@NYGovCuomo) March 24, 2020. Substantiate with social proof.

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Chief Customer Officer Construction Accountability Customer retention 53

ChurnZero

JUNE 17, 2022

Customers in onboarding behave differently than tenured customers. Create a specific onboarding health score that accounts for these variances as well as the customer’s journey progress or lack thereof. Is this dashboard for a specific customer? What this is showing is a group of all of the accounts in onboarding.

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Metrics SaaS Surveys Self service 98

ChurnZero

JULY 9, 2020

in their article on which emotions make successful customer relationships. Customer Tenure – have they been a customer for at least nine months to a year? Product Usage – is the account above 80% license utilization with high usage across all features? Fulfill Your Customers If You Want to Retain Them.

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SaaS Marketing Upselling Chief Customer Officer 64

Amity

NOVEMBER 25, 2014

We were in an emerging market and our customers weren’t really sure what to do with the product that was put in front of them. I recognized that in SaaS you had to have a more pervasive accountability to the customer. This alone should substantiate the need for a customer success role within the organization.

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SaaS Chief Customer Officer Upselling Accountability 48

CSM Magazine

AUGUST 22, 2019

But the question remains, how are customer service leaders eliminating “cost-center” mentality and ensuring they are recognized as the face of, and driver for, organization-wide strategy? “At At WeWork, we see member experience as critical to member success and therefore to unlocking account-based growth. VP, Returns, Walmart.

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Customer Service Airlines Chief Customer Officer Customer centricity 40

Lumoa

JANUARY 19, 2023

Here’s your ultimate guide on how to build a customer experience department. In This Article: Preliminary Steps 1. Map Your Current Customer Journey 3. A CXO must develop a long-term vision for customer experience and ensure that it aligns with the organization’s overall goals and strategy.

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Customer Experience Metrics Feedback Employee engagement 88

Branch Mesenger

MAY 29, 2018

Jeanne Bliss is a best-selling author and an expert on customer-centric leadership. She pioneered the Chief Customer Officer role and has deeply applied her experience in writing and research from time spent working at companies including Allstate, Coldwell Banker, and Microsoft. Dare to rethink what's been done.

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Chief Customer Officer Personalization Customer Service Call Center 67