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Be Warned: You Can’t Rely On Big Data!

Beyond Philosophy

And linking data points throughout a journey is a step in the right direction. But I have a big problem with Big Data. Because while Big Data can increasingly show you what your customers do, it cannot show you why they do it. Big Data can’t see the distinction because it doesn’t measure emotions.

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Guest Blog: 5 Ways To Leverage Technology For A Better Customer Experience

ShepHyken

By using social accounts for addressing all kinds of customer queries, companies are expanding their customer experience strategy. . Brands like Starbucks use their parent Twitter account to address complaints and generally talk to customers. Netflix has a dedicated Twitter account called NetflixHelps to respond to customer complaints.

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Guest Blog: Why Does My Customer Service Team Need a Single Customer View?

ShepHyken

This week on our Friends on Friday guest blog post my colleague, Murph Krajewski, writes about the importance of a single customer view when it comes to serving your customers. Customer service needs customer data. I won’t sugarcoat it…that’s a lot of data, and dealing with it isn’t child’s play. appeared first on Shep Hyken.

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Shocking! Yahoo’s data breach

Beyond Philosophy

If you aren’t sure this is true, then ask yourself: would I open a Yahoo email account today? It’s because 500 million of Yahoo’s account users’ names, email addresses, telephone numbers, birth dates, scrambled passwords, and security questions are in the wind. Yahoo’s new email account set up is also quiet today.

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Performance Management Bridges the Divide Between Big Data and Big Knowledge

Aspect

Every organization has strategic business objectives for which C-level executives are accountable. The post Performance Management Bridges the Divide Between Big Data and Big Knowledge appeared first on Aspect Blogs.

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Leveraging Big Data to Fine Tune Customer Experiences

Avaya

Whether you realize it or not, big data is at the heart of practically everything we do today. In today’s smart, digital world, big data has opened the floodgates to never-before-seen possibilities. To effectively apply your data, you must first determine what you wish to achieve with your data in the first place.

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Guest Blog: Contact Center Talent in These Changing Times, Part 1 – Setting the Stage

Calabrio

Technology is continuously enabling convenient consumer options, such as account balance notifications for banking and same-day delivery and price-matching features for online shopping. Technology is also creating new opportunities for contact centers to not only better serve customers but also gain deep insights through Big Data.