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CRM for Key Account Management | Not the Right Tool

Kapta Customer Success

Discover how Kapta's Key Account Management Software can elevate your relationship with key customers. Dive into our blog to explore features that streamline account management and enhance strategic customer engagements. Experience a smarter way to maintain and grow your most valuable business relationships.

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Guest Blog: Why cross-team collaboration is essential for B2B customer support teams

ShepHyken

Customer Success / Account Management – Outside of support, this team interacts with customers the most frequently. Teams should integrate support software with development tools, sales tools including CRM technology, and marketing communication tools. Walk in your customer’s shoes for a moment.

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Why You Should Throw Out Your CRM

Totango

You don’t need your CRM. How Your Customer Success Platform Can Replace Your CRM. By definition, a CRM system is a tool for managing the data associated with customer relationships, so it may seem like a good idea to turn to your CRM to help you manage all of this data you’ve collected. Yeah, we said it.

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Guest Blog: How to Boost Retail Customer Experience Through AI-powered Price Optimization

ShepHyken

Very often, retail managers lack time and capacity to process and take into account all the necessary data to set attractive prices. “If Considering, that the US giant accounted for almost half of the US e-commerce market, or $258.22 Read Shep’s latest Forbes article: The Thinking Behind Customer Relationship Management (CRM).

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Guest Blog: Customer Service Training Ideas to Help Build Brand Advocacy

ShepHyken

Some key sales technology to consider are: Customer Relationship Management (CRM) software – this allows you to track and manage your customers as they move through the sales funnel. The post Guest Blog: Customer Service Training Ideas to Help Build Brand Advocacy appeared first on Shep Hyken.

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How Emotional Intelligence Boosts Key Account Management Success

Kapta Customer Success

Recognize and leverage account manager emotional intelligence to improve customer experiences, loyalty, and advocacy. Read our blog to learn how.

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Why You Need More than CRM Features for Customer Success

Totango

In this blog, we’ll talk about why CRM features alone aren’t sufficient for an effective CS strategy. First, we’ll take a look at what a CRM is and what benefits its functionality delivers. What is a CRM? The most fundamental CRM software feature is storing contact information. Analyzing sales opportunities.

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