ProProfs Blog

OCTOBER 31, 2018

In a world where people can easily share their experiences with businesses via social media–an assessment which can make or break a brand— customer advocacy has become one of the top priorities today. What is Customer Experience Marketing and Why Is It Important? Personalized Engagements. Sync Social.

Marketing 160

Marketing Customer Experience Airlines Customer centricity 160

Totango

JULY 19, 2021

Customer advocacy. Customer support. Not only will your customer success team solve customers’ problems, but they will also help customers have a voice within your company by sharing and acting on their feedback. And the best CS teams main priorities include : Product adoption. Onboarding. Churn Reduction.

Upselling 126

Upselling Feedback Customer advocacy Surveys 126

Netomi

JULY 26, 2022

With shifts in how services are delivered, and to successfully meet the needs of the modern consumer in today’s environment, the importance of customer experience (CX) in the financial world is only pushed to the forefront. In such a case, an extra personalized and proactive touch will go far.

Real estate 98

Real estate Banking Finance Customer advocacy 98

CustomerSuccessBox

MARCH 15, 2022

So let’s deep dive into Customer Success, Customer support and Account management. What is customer success? The initiative was taken by the business to assist the clients or the customers to effectively use its products and plan the business operations to be empowering and successful. The roles they play.

Accountability 52

Accountability Customer Support Management Upselling 52

Blueship Call Center

JANUARY 27, 2025

Heres why customer experience is so critical: 1. Builds Customer Loyalty Exceptional customer service fosters trust and loyalty. When customers feel valued and heard, they are more likely to remain loyal to a brand. Personalized Interactions : Tailoring responses to meet individual customer needs.

Call Center 40

Call Center Customer Experience Brand ambassadors Telecommunications 40

Toister Performance Solutions

AUGUST 22, 2017

A question posted on the Inside Customer Service LinkedIn group recently caught my attention. Celeste Peterson, a Customer Advocacy Supervisor at Palo Alto Software, asked: What do you think are the most important metrics to track for a small customer service team? Palo Alto Software's Customer Advocacy Team.

Metrics 68

Metrics Customer advocacy Feedback Accountability 68

Influitive

JANUARY 16, 2017

Account-based marketing (ABM) is one of the hottest marketing trends right now—and with good reason. Today’s customers don’t want to be treated like just another email address. They expect personalized, relevant experiences.

Accountability 55

Accountability Marketing B2B Personalization 55

ChurnZero

SEPTEMBER 27, 2024

What outcomes based customer success best practices do Keishla and Stephanie recommend? 1: To hold customers accountable for outcomes, practice “proactive reactivity” Q: How do you hold customers accountable? Keishla : Accountability in business relationships is key.

Best practices 52

Best practices Accountability Sales Feedback 52

Totango

DECEMBER 6, 2021

A positive post-sale experience encourages customers to expand their use of a brand’s products, renew their subscriptions and become loyal brand advocates, referring new customers who will soon become loyal advocates as well. Freemium Marketing Has Become the Leading Tactic for Lead Generation.

SaaS 99

SaaS Journey mapping Best practices Customer advocacy 99

Vcaretec

JUNE 6, 2022

When you look holistically at the benefits of increased Net Promoter Scores (NPS®), Customer Satisfaction (CSAT) scores, the increased efficiency in an onshore environment, and the personal connection that’s able to be built with your customers - these are the ingredients that create amazing support experiences that drive customer advocacy.

Customer Care 89

Customer Care Wireless Telecommunications outsourcing 89

Amity

JUNE 20, 2016

Some would argue that an acceptable alternative is "your customers feel successful enough to renew" which is a defeatist attitude and is not customer-centric. For some teams, this includes hitting customer support SLAs. Renewals and churn are both important metrics to keep an eye on, but they're not the only ones.

Management 69

Management Metrics Customer advocacy Accountability 69

Nicereply

SEPTEMBER 2, 2020

While your business might survive with angry, single-purchase customers, only businesses with a focus on customer satisfaction will thrive. Customer satisfaction is the difference between surviving and thriving. Imagine you meet the person of your dreams. Importance of Customer Satisfaction.

Airlines 126

Airlines Morale B2C Customer advocacy 126

ChurnZero

OCTOBER 12, 2021

With ChurnZero, they were able to assign a customer health score to each of their clients to gain a better line of sight on accounts at a higher risk of turnover. One of the biggest immediate impacts the team saw was changes in the customer health score after onboarding. Advocacy Hero – Affise.

Healthcare 98

Healthcare Accountability Metrics Surveys 98

Nicereply

MAY 26, 2020

If you’ve put together a list of personal development goals lately, it’s probably looked a little like this: • Complete Javascript course on Codecademy. Because soft skills can be more difficult to quantify and certify, they can get neglected in personal development goals and reviews. Accounting. Increase CSAT score to 95%.

Customer Service 105

Customer Service Customer advocacy Technical Support Feedback 105

ProProfs Blog

MAY 1, 2020

Did you know that 56% of people around the globe believe that companies need to take action on feedback provided by their customers? Well, customer feedback is exactly what’s going to help your business improve its customer service process efficiently. Communication skills that can leave lasting impressions.

Customer Service 128

Customer Service Customer Support Education Feedback 128

ClientSuccess

NOVEMBER 24, 2021

Over the past few weeks, we’ve been exploring some of the different types of customer marketing initiatives that CSMs can own to deliver fantastic customer experiences. Today, we’re going to take a look at a fourth customer marketing initiative: engagement. eBook: Customer Success Best Practices from 20+ Executives.

Marketing 52

Marketing Customer advocacy Customer centricity Best practices 52

CSM Magazine

NOVEMBER 7, 2018

Findings of the UK customer satisfaction index (UKCSI) earlier this year revealed that the utilities industry found themselves with a customer satisfaction score of 74.4 out of 100, well below the all-sector average of 78.1. Invest in the team.

Telecommunications 221

Telecommunications Customer advocacy Chatbots Accountability 221

ClientSuccess

OCTOBER 22, 2019

As a CSM or customer success team manager, you’ve probably heard the term ‘customer advocacy’ tossed around a time or two. There’s no denying that this customer engagement trend is here to stay. The growth of customer advocacy has been a boon for customer success teams for a few reasons.

Customer advocacy 40

Customer advocacy SaaS Upselling Accountability 40

Tethr

JUNE 23, 2020

Including a customer-focused core value in your mission statement helps your entire team remain focused on staying customer obsessed. Preach this concept to your leadership, your team and your customers so you can hold your business accountable for delivering. Are customers a part of a company’s marketing message?

Customer centricity 63

Customer centricity Customer advocacy Surveys Sales 63

CustomerSuccessBox

JUNE 24, 2022

Covering some solid customer success strategies that can help elevate the customer retention process of your SaaS business thereby reducing churn and increasing the recurring revenue. Why you should invest in Customer Success? Customer Success is a core growth driver. Thus eventually boosting customer engagement.

Upselling 52

Upselling SaaS Customer advocacy Metrics 52

ChurnZero

MAY 20, 2021

You need all the relevant data and context to see the big picture of the customer experience. Investigate technology for your Customer Success team Once you’ve organized and cleaned your data, you want to put those customer insights to use and increase your operational efficiencies through automation. Warning Sign to Level Up.

Chief Customer Officer 90

Chief Customer Officer Journey mapping Accountability Customer advocacy 90

Lumoa

APRIL 22, 2020

Closing the inner Loop The Net Promoter System® creates an Inner Loop within the company that is designed to connect customer feedback with the right person in the company. Source: Bain & Company The Inner Loop closes your customer feedback processes.

B2B 78

B2B Surveys Feedback Customer advocacy 78

CustomerSuccessBox

AUGUST 10, 2021

And this is where customer health score come into the picture. At every stage, you need some kind of a health score to evaluate the status of the account and decide how you would engage with the account to take it ahead in the journey. And Companies, where CSMs manage less than 60 accounts or less. Increased Advocacy.

Customer advocacy 52

Customer advocacy Customer retention Benchmark Surveys 52

Nicereply

AUGUST 28, 2019

” Accountability, ability to problem solve and adapt, customer advocacy. ” Support is a team job and from the customer point of view your support team can be only as good as the worst member of your support team. His personal traits and ability to fit in is what really matters. Conclusion.

Customer advocacy 60

Customer advocacy Education Personalization Accountability 60

CSM Magazine

MARCH 31, 2020

Each of these services are so seamless that the customer doesn’t even feel the powerful technologies behind them — which is a key component to any great CX tool — and have transformed the customer experience landscape. But if not implemented in line with your customer journey, a chatbot risks having the reverse effect.

Chatbots 72

Chatbots Contact Center Banking Airlines 72

CustomerSuccessBox

DECEMBER 13, 2021

The reality is most traditional rule engines use only 1% of data to set up rules as with hundreds of data points, it is impossible for the human mind to comprehend, analyze, correlate and configure rules for Account health and alerts with accurate thresholds. Advocacy and Expansion become core jobs for Customer Success.

Journey mapping 52

Journey mapping Customer advocacy Upselling Big data 52

Influitive

JANUARY 27, 2017

January is the perfect time to review the past year’s ups and downs—both personally and professionally—to see how you can do better. To start 2017 off strong, we’re reviewing some of Influitive’s biggest B2B marketing campaigns from 2016 to see what went well and what we could improve on. (If If you’re curious about previous years,

B2B 91

B2B Marketing Personalization Accountability 91

CSM Practice

MARCH 26, 2017

Customer advocacy has been a hot topic for customer success teams, so this week I sat down with Jesse Goldman , VP of Customer Success at Influitive to learn how he promotes customer success at Influitive through their best-of-breed advocacy program. Who owns customer advocacy at Influitive?

Customer advocacy 49

Customer advocacy Marketing Metrics Feedback 49

Education Services Group

MARCH 31, 2022

Speakers: Sara Bochino , Vice President of Customer Success at talech , Ari Hoffman, Global Director of Customer Advocacy at Crowdvocate and Megan Macaluso , Sr. Director of Customer Success Strategy at Convercent. Peter Armaly joined Marley Wagner to co-host this month’s Customer Success Unlocked webinar.

Customer advocacy 52

Customer advocacy CRM Accountability Marketing 52

Totango

OCTOBER 29, 2019

Customer advocacy. Customer support. Not only will your CS team solve customers’ problems, but they will also help customers have a voice within your company by sharing and acting on their feedback. If you only check in with customers weekly or monthly, one representative can handle many accounts.

Upselling 61

Upselling Customer advocacy Feedback Accountability 61

ClientSuccess

JANUARY 4, 2019

Measuring product usage can help alert your team to issues within your account across various areas such as training, educational resources, and even product enhancements. But, for most customer success teams, customer sentiment is more of a ‘gut feeling’ metric, one that is constantly updated and tweaked based on feedback.

Metrics 53

Metrics SaaS Customer advocacy Accountability 53

Influitive

JULY 8, 2015

So, when Mark Organ asked me to do this presentation, I was trying to think of how I was going to do this with two dozen people giving presentations on customer advocacy. Product is an amazing place to start your customer advocacy. It’s the cult of personality of our companies. Not very many. We’re marketers.

B2B 64

B2B Marketing Customer advocacy Sales 64

Nicereply

FEBRUARY 2, 2024

Customer Experience vs. Customer Service vs. Account Management While there are similarities with other customer-facing initiatives, you shouldn’t confuse customer success with other similar terms. You can use the insights to understand your customers and find ways to serve them better.

Education 59

Education Accountability Customer retention Journey mapping 59

Horizon CX

JULY 1, 2013

Like Starbucks, my personal choice when I desire a cup of coffee, they are everywhere I go and they are consistent if nothing else. My bank account with B of A includes a checking account, a savings, account and a line of credit account—covering me in the event I overdraw from my checking account.

B2C 40

B2C Banking Customer advocacy Accountability 40

Toister Performance Solutions

SEPTEMBER 14, 2017

For example, Palo Alto Software recently decided to focus on customer retention. In an interview with Celeste Peterson, a Customer Advocacy Supervisor, she described two key retention drivers her team identified: Customers logged in to the software more than once in the first week they signed up.

Customer advocacy 51

Customer advocacy Customer retention Surveys Accountability 51

OctopusTech

APRIL 29, 2022

You should respond to their requests immediately and solve their problems on priority and as a result, those customers will be more likely to purchase products from your company in the future as they will feel like you have invested in their success. Encourage customer advocacy. Personalize your customer onboarding.

Gamification 62

Gamification outsourcing Customer retention Customer advocacy 62

inSided

SEPTEMBER 22, 2022

And by building those digital capabilities you will eventually offset the cost required to service each account, by being able to handle more customers with a similar or more efficient investment. A CSM is only able to handle a set amount of accounts, requests, calls, whatever per day. Ha, that look on your face. Let's explain.

Education 59

Education SaaS Accountability Customer advocacy 59