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How to Use Social Media as a Customer Service Channel (+ Examples from Brands)

ShepHyken

You don’t want complaints to sit on a public forum like social media, which is why your social media person should either have the autonomy to reply to complaints or be given a strategy for addressing complaints. . 5 brand examples of great customer service on social media . Nowadays transparency is the name of the game.

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It’s all about context stupid! Why most businesses fail to take this into account

Beyond Philosophy

For example, we were working for one of the cellular phone companies in the States. They were asking for the account number right off the bat. The senior managers thought customers would be ready to present their account numbers upon getting through the call center queue. What’s more, the senior management had one, too.

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How Does Mental Accounting Influence Customer Experience

Beyond Philosophy

The answer is found in the concept of mental accounting, and it might have significant implications for your Customer Experience. We discussed how our mental accounting affects our behavior as customers in our recent podcast. How Mental Accounting Works. We have written about Mental Accounting before.

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Implement real-time personalized recommendations using Amazon Personalize

AWS Machine Learning

Businesses use their data with an ML-powered personalization service to elevate their customer experience. Amazon Personalize accelerates your digital transformation with ML, making it easier to integrate personalized recommendations into existing websites, applications, email marketing systems, and more.

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Everyone Is Accountable and Responsible for a Great Customer Experience!

Speaker: Bryan Horn, Founder, CS Solutions

Further and further down the rabbit hole you fall, and each time you're transferred, the waiting room music plays longer and longer, and the person at the end of the line knows less and less about you and your problems. Examples of both HORRIBLE and FANTASTIC customer interactions. After the call, you've probably popped a blood vessel.

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Governing ML lifecycle at scale: Best practices to set up cost and usage visibility of ML workloads in multi-account environments

AWS Machine Learning

For a multi-account environment, you can track costs at an AWS account level to associate expenses. A combination of an AWS account and tags provides the best results. A tag value (for example, Production ) is also case sensitive, like the keys. Implement a tagging strategy A tag is a label you assign to an AWS resource.

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Unlock personalized experiences powered by AI using Amazon Personalize and Amazon OpenSearch Service

AWS Machine Learning

Amazon Personalize allows you to add sophisticated personalization capabilities to your applications by using the same machine learning (ML) technology used on Amazon.com for over 20 years. You can also add data incrementally by importing records using the Amazon Personalize console or API. No ML expertise is required.

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.