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It’s all about context stupid! Why most businesses fail to take this into account

Beyond Philosophy

They were asking for the account number right off the bat. The senior managers thought customers would be ready to present their account numbers upon getting through the call center queue. It can lead to confusion of priorities, like asking for an account number shortly after someone has been mugged. Click here !

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Is Your Price Right? Here?s How To Check

Beyond Philosophy

You should understand Mental Accounting as it pertains to customer behavior before you set the price and before you ruin how your customers feel about your experience. So, What is Mental Accounting? Airlines Run Mental Accounting Too Often in the Red. Customer expectations play a part in mental accounting also.

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Nudges: Make Sure Yours Work!

Beyond Philosophy

The nudge presents us a bargain too good to pass up, so we buy more shirts than we would have. If you want to watch Halpern’s presentation, here you go: Too Soon to Call. Presidential Twitter accounts come to mind as an example here. We are already going to buy shirts. Sliced bread is a good example.

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What Does an Allergy Have To Do With Customer Service?

Steve DiGioia

Great customer service accounts for all the potential needs of a customer. I nform Employees of Any Allergens Present. This posted statement describes the steps the business takes to prevent cross-contamination and what allergens are present in the food. Customers should not be worried about food allergens. Use the “ P.I.C.K.A.

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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What A Face Mask Can Do for Customer Segmentation

Beyond Philosophy

It presents an opportunity to use what we call a Golden Question. Second, you can examine how to customize your present experience to serve their needs and concerns and maximize your flexibility. Some customers have been locked down for two months and others who haven’t.

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Leading Your Customer to the Right Choice

Beyond Philosophy

Choice Architecture, a principle that psychologists have studied for decades, is the concept that describes how the presentation of information affects people’s decision-making. Framing is the tone you use to present your options. For example, a few of my old accounts still had a paper statement come to the house.