AWS Machine Learning

MARCH 12, 2024

Advertisers, publishers, and advertising technology providers are actively seeking efficient ways to collaborate with their partners to generate insights about their collective datasets. The analysis helps determine how much of the advertiser’s audience can be reached by a given media partner. Choose Create collaboration.

Advertising 127

Advertising Accountability APIs Best practices 127

AWS Machine Learning

SEPTEMBER 18, 2024

Amazon Bedrock enables access to powerful generative AI models like Stable Diffusion through a user-friendly API. One of its primary applications lies in advertising and marketing, where it can be used to create personalized ad campaigns and an unlimited number of marketing assets. This API will be used to invoke the Lambda function.

APIs 129

APIs Best practices Entertainment Advertising 129

AWS Machine Learning

JANUARY 24, 2024

Building proofs of concept is relatively straightforward because cutting-edge foundation models are available from specialized providers through a simple API call. Cohere language models in Amazon Bedrock The Cohere Platform brings language models with state-of-the-art performance to enterprises and developers through a simple API call.

Enterprise 144

Enterprise APIs Advertising Technology 144

AWS Machine Learning

MARCH 27, 2025

Refer to Getting started with the API to set up your environment to make Amazon Bedrock requests through the AWS API. Test the code using the native inference API for Anthropics Claude The following code uses the native inference API to send a text message to Anthropics Claude. client = boto3.client("bedrock-runtime",

Education 109

Education Engineering APIs Enterprise 109

AWS Machine Learning

MAY 7, 2024

Founded in 2014, Veritone empowers people with AI-powered software and solutions for various applications, including media processing, analytics, advertising, and more. Veritone has also expanded into the talent acquisition space, serving HR teams worldwide with its powerful programmatic job advertising platform and distribution network.

APIs 134

APIs Advertising Entertainment Metrics 134

Infinity

MARCH 3, 2022

So, in autumn 2021, when Facebook partnered up with Amazon and launched the Conversion API Gateway, it was a very exciting day for Facebook advertisers. When talking Facebook and data, you’re likely to come across two key models – the Conversion API Gateway and the Facebook Pixel, but what’s the difference?

APIs 52

APIs Marketing Advertising Government 52

CSM Magazine

FEBRUARY 19, 2025

Challenge 2: Integration with Wearables and Third-Party APIs Many people use smartwatches and heart rate monitors to measure sleep, stress, and physical activity, which may affect mental health. Third-party APIs may link apps to healthcare and meditation services. However, integrating these diverse sources is not straightforward.

APIs 52

APIs Healthcare Gamification Consulting 52

AWS Machine Learning

JANUARY 27, 2025

Nova Canvas, a state-of-the-art image generation model, creates professional-grade images from text and image inputs, ideal for applications in advertising, marketing, and entertainment. Visit the Amazon Bedrock console today to experiment with Nova Canvas and Nova Reel in the Amazon Bedrock Playground or using the APIs.

Engineering 102

Engineering Best practices Entertainment APIs 102

AWS Machine Learning

JULY 20, 2022

This use case is particularly significant for the advertising industry as data privacy rules cause a shift from behavioral targeting using third-party cookies. Third-party cookies help enable personalized ads for web users, and allow advertisers to reach their intended audience. Solution workflow.

Advertising 97

Advertising APIs Automotive industry standards 97

AWS Machine Learning

MARCH 4, 2025

Your data remains in the AWS Region where the API call is processed. Rohan Ghosh is as an Enterprise Solutions Architect at Amazon Web Services (AWS), specializing in the Advertising and Marketing sector. All data is encrypted in transit and at rest.

Best practices 112

Best practices Enterprise Engineering Strategic Value 112

AWS Machine Learning

DECEMBER 13, 2024

As part of Amazon, Twitch advertising is handled by the ad sales organization at Amazon. In early 2024, Amazon launched a major push to harness the power of Twitch for advertisers globally. All in all, the entire process from an advertisers request to the first campaign launch could stretch up to 7 days.

Sales 100

Sales Advertising Engineering APIs 100

AWS Machine Learning

SEPTEMBER 6, 2023

With the advent of these LLMs or FMs, customers can simply build Generative AI based applications for advertising, knowledge management, and customer support. These SageMaker endpoints are consumed in the Amplify React application through Amazon API Gateway and AWS Lambda functions.

Enterprise 125

Enterprise APIs Real estate Construction 125

AWS Machine Learning

APRIL 30, 2024

Transcribe Call Analytics is a generative AI-powered API for generating highly accurate call transcripts and extracting conversation insights to improve customer experience, agent productivity, and supervisor productivity. Simply turn the feature on from the Amazon Transcribe console or using the start_call_analytics_job API.

Analytics 119

Analytics APIs Customer Service Entertainment 119

AWS Machine Learning

JUNE 28, 2023

Solution overview Amazon Rekognition and Amazon Comprehend are managed AI services that provide pre-trained and customizable ML models via an API interface, eliminating the need for machine learning (ML) expertise. The RESTful API will return the generated image and the moderation warnings to the client if unsafe information is detected.

APIs 105

APIs Advertising Engineering Construction 105

AWS Machine Learning

NOVEMBER 17, 2023

In this post, we explain the common practice of live stream visual moderation with a solution that uses the Amazon Rekognition Image API to moderate live streams. There are charges for Amazon S3 storage, Amazon S3 API calls that Amazon IVS makes on behalf of the customer, and serving the stored video to viewers.

APIs 114

APIs Engineering Advertising Accountability 114

AWS Machine Learning

NOVEMBER 21, 2022

The following table shows the labels and confidence scores returned in the API response. By default, the API returns up to 10 dominant colors unless you specify the number of colors to return. The maximum number of dominant colors the API can return is 12. Let’s look at a label detection example for the Brooklyn Bridge.

APIs 90

APIs Advertising Automotive Personalization 90

AWS Machine Learning

APRIL 5, 2024

Amazon Rekognition includes a simple, easy-to-use API that can quickly analyze any image or video file that’s stored in Amazon Simple Storage Service (Amazon S3). The following table shows the moderation labels, content type, and confidence scores returned in the API response. Graphic Violence L2 92.6% Explosions and Blasts L3 92.6%

APIs 126

APIs Advertising Enterprise Technology 126

AWS Machine Learning

OCTOBER 19, 2023

In this post, we discuss how to use the Custom Moderation feature in Amazon Rekognition to enhance the accuracy of your pre-trained content moderation API. The unique ID of the trained adapter can be provided to the existing DetectModerationLabels API operation to process images using this adapter.

APIs 132

APIs Best practices Advertising Accountability 132

AWS Machine Learning

NOVEMBER 26, 2024

Amazon Bedrock is a fully managed service that offers a choice of high-performing foundation models (FMs) from leading AI companies like AI21 Labs, Anthropic, Cohere, Meta, Mistral AI, Stability AI, and Amazon through a single API. This is useful to increase the creativity and productivity of real estate agents while advertising properties.

Real estate 105

Real estate Engineering APIs Government 105

AWS Machine Learning

NOVEMBER 7, 2023

Harnessing the generative capabilities of foundational models, this tool creates convincing and compliant pharmaceutical advertisements, ensuring content adheres to industry standards and regulations. The user’s question is routed through a secure WebSocket API hosted on Amazon API Gateway backed by a AWS Lambda function.

Enterprise 119

Enterprise APIs Engineering Accountability 119

AWS Machine Learning

SEPTEMBER 18, 2024

From our experience, artifact server has some limitations, such as limits on artifact size (because of sending it using REST API). Environment variables : Set environment variables, such as model paths, API keys, and other necessary parameters. The main parts we use are tracking the server and model registry. He holds a Ph.D.

APIs 120

APIs Engineering Analytics Marketing 120

CSM Magazine

NOVEMBER 4, 2024

Country-Targeted Marketing Tailored language should be used in campaigns, websites, and advertising, which should all speak directly to local audiences. Native language call centers, chat platforms, knowledge bases, FAQs, social media channels, even online communities…are all options. Continuous IT cooperation is vital.

Customer Experience 52

Customer Experience APIs Advertising Marketing 52

AWS Machine Learning

AUGUST 19, 2022

Today, a lot of customers are using TensorFlow to train deep learning models for their clickthrough rate in advertising and personalization recommendations in ecommerce. When you use the TensorFlow dataset API and distribute strategy together, the dataset object should be returned instead of features and labels in function input_fn.

Best practices 96

Best practices APIs Scripts Advertising 96

AWS Machine Learning

MARCH 13, 2024

The Amazon Transcribe StartTranscriptionJob API is invoked with Toxicity Detection enabled. First, the text message is converted to text embeddings using the Amazon Bedrock Titan Text Embedding API. Amazon Transcribe converts the audio into text, providing additional information about toxicity analysis.

APIs 134

APIs Engineering Advertising Management 134

AWS Machine Learning

AUGUST 4, 2022

Adspert is a Berlin-based ISV that developed a bid management tool designed to automatically optimize performance marketing and advertising campaigns. The company’s core principle is to automate maximization of profit of ecommerce advertising with the help of artificial intelligence. Conclusion.

Scripts 120

Scripts Advertising Engineering Analytics 120

AWS Machine Learning

AUGUST 29, 2024

This allows developers to take advantage of the power of these advanced models using SageMaker APIs and just a few lines of code, accelerating the deployment of cutting-edge AI capabilities within their applications. You can sign up for the free 90-day evaluation license on the API Catalog by signing up with your organization email address.

APIs 88

APIs Enterprise Accountability Engineering 88

AWS Machine Learning

FEBRUARY 19, 2025

An ApplyGuardrail API call is made with the question and an FM response to the associated Amazon Bedrock guardrail. The Automated Reasoning checks model is triggered with the inputs from the ApplyGuardrail API, building logical representation of the input and FM response. To learn more, visit Amazon Bedrock Guardrails.

APIs 80

APIs Banking Engineering Transportation 80

AWS Machine Learning

DECEMBER 14, 2023

Text-to-image generation is a rapidly growing field of artificial intelligence with applications in a variety of areas, such as media and entertainment, gaming, ecommerce product visualization, advertising and marketing, architectural design and visualization, artistic creations, and medical imaging.

Entertainment 120

Entertainment Construction APIs Advertising 120

JustCall

MARCH 15, 2023

Online advertising is costlier than SMS and is mostly ignored. SMS, being a personal and informal channel, is excellent for sending personalized advertisements. Thanks to SMS gateways and APIs, you can schedule and automatically send pre-written messages to thousands of customers today.

Marketing 122

Marketing Telemarketing APIs Best practices 122

AWS Machine Learning

OCTOBER 6, 2022

Synamedia solutions spread across several pillars such as video networks, TV platforms, advertisement and monetization, and content protection and piracy disruption. To get started, you simply choose which of Amazon Rekognition’s wide range of capabilities is relevant to your task, and call the relevant API.

APIs 88

APIs Engineering Advertising Enterprise 88

AWS Machine Learning

NOVEMBER 14, 2023

The solution also uses Amazon Bedrock , a fully managed service that makes foundation models (FMs) from Amazon and third-party model providers accessible through the AWS Management Console and APIs. For this post, we use the Amazon Bedrock API via the AWS SDK for Python. Refer to the Amazon Bedrock User Guide for more information.

APIs 130

APIs Engineering Scripts Education 130

AWS Machine Learning

OCTOBER 27, 2023

You can use the following code to identify recommended items for users: get_recommendations_response = personalize_runtime.get_recommendations( recommenderArn = workshop_recommender_top_picks_arn, userId = str(user_id), numResults = number_of_movies_to_recommend) For more information, see the Amazon Personalize API reference.

Personalization 116

Personalization Marketing APIs Entertainment 116

AWS Machine Learning

OCTOBER 5, 2022

You can use Amazon Rekognition Content Moderation to detect content that is inappropriate, unwanted, or offensive, to create a safer user experience, provide brand safety assurances to advertisers, and comply with local and global regulations. What to evaluate. When evaluating a content moderation service, we recommend the following steps.

Metrics 98

Metrics APIs Advertising Enterprise 98

Natalie Petouhof

NOVEMBER 2, 2016

Optimize design of advertising and marketing campaigns, as well as customer service engagement based on customer insights. Data management, data acquisition, export, archiving and API integration. Data analysis and visualization, media statistics, sentiment analysis, influencer profiling and analysis.

APIs 84

APIs Advertising Analytics CRM 84

AWS Machine Learning

JUNE 21, 2024

The application’s frontend is accessible through Amazon API Gateway , using both edge and private gateways. He has deep ML experience in speech recognition, translation, natural language processing, and advertising, and has published over 30 papers in these areas. The following diagram visualizes the architecture diagram and workflow.

Engineering 125

Engineering Construction Benchmark APIs 125

Guru

FEBRUARY 24, 2021

I never wanted to be an event planner, and yet, somehow, I’ve planned company events since the digital marketing startup for which I worked partnered with Facebook at the then-cool Ace Hotel (Facebook had just opened up their advertising API and the internet and our attention spans would never be the same).

APIs 62

APIs Advertising Accountability Marketing 62

AWS Machine Learning

FEBRUARY 19, 2024

Inference API – The server exposes an API that allows client applications to send input data and receive predictions from the deployed models. Different request handlers will provide support for the Inference API , Management API , or other APIs available from various plugins.

APIs 124

APIs Engineering Scripts Metrics 124