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United Airlines’ decision to forcibly eject a customer from an overbooked flight had all of the makings of a PR disaster. As capabilities of these chatbots grow, the expectation is that they will enrich the customer experience; help the customer throughout the interaction; and process transactions on behalf of the customer.
Delta Airlines is hiring 5,000 professionals to help support their customers, but still expects lengthy hold times (some as long as 9 hours) to persist into the fall. Make It Fun: Whether through big changes (like gamification software) or smaller initiatives (like reward contests), look for opportunities to increase agent morale.
The Top On-Hold Offenders in the Airline Industry. Keeping AI and Chatbots in Perspective. How to Think about Chatbots in a Big Picture Kinda Way. What’s Inside: Gamification in the Contact Center. Periodically, we take the data from OnHoldWith and publish lists for some friendly industry shaming. Who are you #onholdwith?
Instead, aim for seamless tech that serves a purpose; an intuitive app that remembers preferences, digital receipts that reduce paper clutter, or chatbots that don’t talk like robots. Gamification can work wonders here too. People love unlocking levels, whether they’re collecting airline miles or free coffee.
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