Remove Analysis Remove Big data Remove Feedback
article thumbnail

How to Best Use Customer Feedback: 3 Ways to Act on Big Data

PeopleMetrics

For all its promise, and all its hype, big data has always had one inherent problem. You see, big data is. And when you're facing something big, you may find it overwhelming. But let’s get you off that cold linoleum floor and discuss how to best use customer feedback. But let's not forget they’re bricks!

article thumbnail

Transforming the Customer Experience with Big Data

CX Journey

What is big data? Big data" has been defined in many different ways and seems to most often refer to the sheer volume of data, but for the purpose of this article, I''m going to refer to the data sources. You need a way to bring the data together in one place so that it can be analyzed in a sane way.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Guest Blog: 5 Ways To Leverage Technology For A Better Customer Experience

ShepHyken

Before Mark Zuckerberg revolutionized online communication with Facebook, the pace of feedback traveling via word-of-mouth was slow. Social media has empowered users to share instant feedback with their followers – and have those comments validated instantly. More brand recognition, more leads, and more customers. .

article thumbnail

Call Center Optimization: Big Data Analytics

Global Response

Call centers are increasingly turning to big data analytics as a pivotal tool for optimization. By harnessing the power of vast data sets, businesses can uncover deep insight into customer behavior, preferences, and trends, enabling them to tailor their services for maximum impact. Let’s take a look.

article thumbnail

Executive Report: The Customer Data Too Often Overlooked by the C-Suite

A recent Calabrio research study of more than 1,000 C-Suite executives has revealed leaders are missing a key data stream – voice of the customer data. Download the report to learn how executives can find and use VoC data to make more informed business decisions.

article thumbnail

Guest Blog: How Does AI Marketing Help Drive Customer Engagement?

ShepHyken

Artificial intelligence marketing (AIM) is an innovative way for marketers to bridge the gap between data science and execution. But, that data is necessary to guide strategy. The data and analysis provided by AIM also creates a continual feedback loop, allowing marketers to refine and revise their content as needed.

Marketing 533
article thumbnail

The Evolving Chief Customer Officer: Identifying Value, Authority, Scope, Responsibilities, and Strategic Direction Within the Enterprise

Beyond Philosophy

Many are actively collecting Voice of Customer (VOC) data through surveys, feedback management, analytics and market research relating to customer retention, loyalty, brand equity and satisfaction. As a result, they are able to create enormous streams and bases of data – known, collectively, as “Big Data”.