Analytics APIs B2C 
Interaction Metrics
APRIL 17, 2025
Best For Organizations of any size that want expert-built surveys, top-tier analytics, and full access to premium platforms without paying for or managing the tools themselves. It offers custom question types, logic, and multilingual support, though its analytics are more basic compared to Qualtrics.
Cincom
FEBRUARY 14, 2025
Use APIs and middleware to bridge gaps between CPQ and existing enterprise systems, ensuring smooth data flow. 4️ Enable AI-Driven Discount Recommendations Leverage predictive analytics to provide reps with optimal discount ranges based on historical data and customer behavior.
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Amity
SEPTEMBER 25, 2017
When I joined, we had our typical support group, they were very reactive in nature, dealing with a lot of our B2C customers. Over the past couple of years, we identified the need to become more B2B focused, while still doing B2C. In parallel, we created an API Support team, and we launched Customer Success about 1 year and a half ago.
Cincom
MARCH 20, 2025
4- Lack of Real-Time Inventory and Pricing Data B2B buyers expect the same level of responsiveness as in B2C transactions, yet many companies struggle with outdated inventory and pricing systems. Select a solution that supports API-based integration with your existing eCommerce platform (e.g.,
Pointillist
SEPTEMBER 10, 2020
Real-Time Interaction Management Real-time interaction management (RTIM) is usually defined by B2C marketers as a capability that helps brands deliver more contextually relevant experiences. According to Forrester , “RTIM aligns outbound marketing campaigns with inbound, customer-initiated interactions to ensure relevance.”
Lumoa
MARCH 12, 2023
These tools typically include features such as customer data management, analytics and reporting, automation, and personalization. If integrations aren’t available or you can’t connect to the right systems via API, a specific CX platform might not be ideal for you. High costs. Evaluate features. Consider customization options.
Solvvy
AUGUST 21, 2020
Next-gen chatbots provide support analytics and customer insights. Next-gen chatbots seamlessly integrate with CRM systems like Salesforce and Zendesk , leading chat providers, and can integrate with API’s to complete complex, multi-step tasks like managing subscriptions, tracking shipments, and checking on orders.
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