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Be Warned: You Can’t Rely On Big Data!

Beyond Philosophy

I’ve been reading about Big Data’s foray into “Journey Analytics.” Journey analytics seeks to improve customer experience by collecting data at each point on a customer’s journey and mapping customers’ paths – whether they lead to a purchase or not. But I have a big problem with Big Data.

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5 Top Customer Service Articles For the Week of December 12, 2016

ShepHyken

Each week I read a number of customer service articles from various online resources. I have added my comment about each article and would like to hear what you think too. Boomtrain) Artificial Intelligence, machine learning, and big data analytics have been around for a while in the B2B world. by Tara Thomas.

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5 Top Customer Service Articles for the Week of August 28, 2017

ShepHyken

Each week I read a number of customer service and experience articles from various online resources. I have added my comment about each article and would like to hear what you think too. My Comment: Don’t skip this article if you’re not in the contact center world. This is a great article from my friends at Fonolo!

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Guest Post: 5 Unexpected Uses for Customer Data

ShepHyken

This week we feature an article from Anthony Kreychmar, founder and CEO of Fortuna Visual Group. Customer data analytics is possible due to the rise of IoT, Big Data, and, of course, AI. It’s well-known that businesses use Big Data to target customers. Customer data makes our world client-oriented.

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Guest Blog: 5 Ways To Leverage Technology For A Better Customer Experience

ShepHyken

This week we feature an article by Rahul Varshneya whos writes about how technology innovations are continuously improving the customer experience. The mobile app experience seamlessly integrates with pioneering technologies like artificial intelligence, augmented and virtual reality and big data analytics to offer engaging experiences.

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Guest Post: 6 Customer Service Trends That You’ll Want to Adopt in 2022

ShepHyken

Predictive Analytics will help businesses to stay ahead and provide high-touch CX. Predictive analytics is an effective way to solve problems. Simply put, predictive analytics is a branch of advanced analytics used to predict the future. Automatically solve simple customer questions without contacting an agent. .

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You’ve Got Data? Well Don’t Start There!

C3Centricity

A 2015 Capgemini and EMC study called “Big & Fast Data: The rise of Insight-Driven Business” showed that: 56% of the 1,000 senior decision makers surveyed claim that their investment in big data over the next three years will exceed past investment in information management.

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