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Guest Post: Ways to Improve the SaaS Customer Experience

ShepHyken

This week we feature an article by Anand Subramanian, a content writer from Freshflows , a product management app for B2B SaaS product teams. He shares how to improve the SaaS customer experience to encourage customer loyalty. Software as a service (SaaS) has grown rapidly in recent years, particularly in recent months.

SaaS 185
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[Q&A] B2B SaaS Benchmarks: How Does Your Company Compare to +1,500 of Its Peers?

ChurnZero

SaaS Capital joined us for a webinar to share the results from their 10th annual B2B SaaS benchmarking survey. This survey is the largest survey of private SaaS companies in the world with over 1,500 responses. An overview of the current B2B SaaS market and valuation drivers. Q&A Recap. Growth is king.

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Understanding the B2B Customer Journey and How It Differs from B2C

Totango

The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the B2B vs. B2C customer journey to see what’s the same and what’s different. How journeys differ for B2B and B2C customers. B2B vs. B2C Customer Journeys: Comparisons and Contrasts.

B2C 118
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Cutting Customer Experience Investments Now Is A Mistake – Here’s Why

CCNG

.” That means it takes a very long time to get a b2b sales prospect to a yes, the clients are paying less, and there are more people involved – which makes everything take longer. One thing is for sure, b2b buyers are not spending money as quickly and freely as they once did.

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B2B Customer Segmentation: Six Best Practices

Totango

B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This article will give you six best practices for optimizing your B2B customer segmentation. What Is B2B Customer Segmentation? Why Should You Use B2B Customer Segmentation?

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Lumoa raises €650 000 seed funding to take AI-powered customer experience analytics to the new markets

Lumoa

Finnish SaaS company Lumoa , which provides AI-powered customer experience analytics software for medium and large sized companies across the Nordics, has announced €650 000 in funding. The global customer journey analytics market size will reach $12.22 billion by 2022 growing from $4.76 486 0598, johanna@lumoa.me Icebreaker.vc

Analytics 113
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Guest Blog: Don’t Make Me Wait

ShepHyken

As both a professor and chief scientist at a SaaS software company, I spend time around two groups of people that couldn’t be more different: Enterprise marketing, sales, and customer experience executives. Self-service support is becoming more and more widely accepted. Not just accepted, in some cases it is preferred. – Shep Hyken.