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Top 5 Customer Service & CX Articles for Week of January 13, 2025

ShepHyken

Beyond the First Purchase: How AI Is Transforming Customer Retention Strategies by Erik Huberman (Grit Daily News) Diving deeper into the transformational role of AI in customer retention, were not just witnessing a shift. With predictive analytics, you dont react to the customers past behavior.

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How to Increase Customer Retention: 15 Proven Strategies That Work

Interaction Metrics

What Is Customer Retention and Why Does It Matter? Customer retention might sound like fancy business jargon, but really, it’s just the art of keeping your customers happy enough that they stick around. Thats customer retention at workusing incentives and positive experiences to keep you coming back.

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Guest Post: How to Effectively Monitor Customer Experience

ShepHyken

H e shares different strategies to help your business monitor and measure customer satisfaction. Customer experience is crucial for businesses looking to retain existing customers and attract new ones. Measure Customer Satisfaction Using Quantitative Metrics. Keep Track of Customer Retention Figures.

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Guide to Keeping Your Customers: 24 Customer Retention Strategies

Nicereply

Customer retention is the act of keeping customers engaged, creating customer advocates, and reducing churn before it happens. Imagine you never acquired another customer. Your sales team went home, and all you had left was your current group of customers. That’s where customer retention comes in.

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Improving Insurance Customer Retention: The Role of Contact Center Software

Hodusoft

Insurance Customer Retention with Contact Center Software For contemporary insurance companies, acquiring more policyholders is not good enough. In such a scenario, customer retention (or retention of policyholders, if you will) is the only recourse. Why Customer Retention is Critical in Insurance?

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Why Blanket Discounts Are Not the Answer to the Customer Retention Conundrum

CSM Magazine

It’s well-known that keeping an existing customer is far more cost-effective than acquiring a new one. This understanding has pushed customer retention to the forefront in many businesses today. Yet, while companies have embraced new marketing strategies, retention strategies often lag, with many relying on outdated methods.

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Transforming Your Competitive Advantage with Radical Consumer Centricity

C3Centricity

A recent study by McKinsey found that 87% of companies leveraging advanced customer analytics outperform their competitors in customer retention and engagement ( McKinsey ). People expect brands not just to fulfill their immediate needs, but to understand, anticipate, and address their evolving desires.

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