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The CMO’s 5-Step Guide to Boosting High-Quality Traffic and Customer Engagement

C3Centricity

They seek personalized experiences, and value authenticity and engagement over generic sales pitches. By leveraging data analytics, marketers can gain insights into customer preferences, behaviour, and purchase history, enabling them to tailor their messaging and offerings. HubSpot is a prime example of content marketing done right.

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Gone Virtual: Recap of the CETX Conference

Callminer

While it may not have been our typical, in-person experience filled with cocktail hours and outdoor activities, there was no shortage of entertainment and powerful and engaging insight from the customer experience (CX) and contact center industry’s most influential leaders, and hands-on practitioners. The great online kick-off.

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Build a video insights and summarization engine using generative AI with Amazon Bedrock

AWS Machine Learning

Furthermore, these notes are usually personal and not stored in a central location, which is a lost opportunity for businesses to learn what does and doesn’t work, as well as how to improve their sales, purchasing, and communication processes. Many commercial generative AI solutions available are expensive and require user-based licenses.

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Harte Hanks Chosen to Provide Customer Support for Soon-to-Launch Streaming Service MSG+

CSM Magazine

MSG+ is the latest addition to Harte Hanks’s roster of over a dozen streaming clients supporting media entertainment and sports league, including Warner Bros Discovery, and the NBA. MSG Networks is part of the Sphere Entertainment Co. For more information, visit hartehanks.com. NYSE:SPHR).

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Boost Stadiums with Oracle EPM: Elevate Fan Experience and Ops

CSM Magazine

In the high-stakes world of sports and entertainment, the right technology can turn game day into an unforgettable experience. It’s not just about keeping score; it’s about enhancing every aspect of the event experience, from ticket sales to concessions, all in real-time.

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How Technology & Customer Experience Have Changed the Employee Learning Landscape

Call Center Weekly

By Melissa Pollock Cloud-based contact center platforms, big data analytics, omni-channel operations, and artificial intelligence applications have all contributed to a prodigious evolution in how we engage and manage customer journeys. That's the essence of digital learning and is it's the new normal for employees' knowledge needs.

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LIVE COMMERCE: How BPO / Outsourcing Companies Can Support Commerce as an EVENT

Anexa BPO

The world of commerce has seen a dramatic new format – one that blends entertainment with interactive and instant purchasing. billion in sales) and quickly solidified the platform as a reliable digital tool for boosting customer engagement and sales. And exactly how – and why – do they gain from this sales model?