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Dhruv Mehta is a Digital Marketing Professional at Acquire , a customer engagement platform that focuses on conversational CX. Besides offering timely support, brands will use live chat for marketing and improving customer experience through value-added services like appointment booking, reminders, delivery notifications, etc.?.
Thanks to its transformational benefits, saving time and costs for contact centers, the speech analyticsmarket is expected to reach $14.1 1 In this article, we’ll explore what Speech Analytics is, its benefits, and use cases for the contact center industry. Definition: What is Speech Analytics? billion by 2029.
A survey of 1,000 contact center professionals reveals what it takes to improve agent well-being in a customer-centric era. This report is a must-read for contact center leaders preparing to engage agents and improve customer experience in 2019.
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What does it take to engage agents in this customer-centric era? Download our study of 1,000 contact center agents in the US and UK to find out what major challenges are facing contact center agents today – and what your company can do about it.
When I wrote Listen or Die , text analytics was already emerging as the backbone of Voice of the Customer (VoC) programs. Fast forward to 2025, and weve entered a new era of text analytics. This made them less user-friendly for broader CX or market research teams. The Bottom Line Text analytics has come a long way since 2017.
In Listen or Die , I highlighted the distinct purposes of Voice of Customer (VoC) programs and market research. While VoC focuses on real-time, operational feedback from all customers, market research traditionally delivers strategic insights based on a sample of customers. In 2017, these two disciplines were starting to converge.
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Also, assess the kinds of customers you’re attracting from your marketing campaigns. Most loyalty programs are really marketing programs. Peter Fader is a professor of marketing at the University of Pennsylvania’s Wharton School. How can I use data analytics and metrics to improve my CX? What is customer-centricity?
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That’s why the ability to transcribe them and search keywords, phrases, and sentiment with ,, speech analytics can be so powerful. Jeremy Watkin is a CX leader, contact center veteran, and Product Marketing Manager at 8X8. Make no mistake. Listening to call recordings is time-consuming work. Pick up the phone and call a customer.
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