Beyond Philosophy

FEBRUARY 6, 2019

This discussion was predicated by two articles I read from Nunwood and Forrester late last year. It requires more than surveys or changing how you answer the phone. For example, the companies with the best ROI and results to show in Thompson’s survey took a more comprehensive and thorough approach to journey mapping.

Customer Experience 385

Customer Experience Journey mapping Customer centricity Surveys 385

ShepHyken

APRIL 13, 2018

This week we feature an article by Jaime Bailey who explains why your company is best served by considering every possible source of insight about customer behavior, goals, and expectations, and implementing the tools that most effectively serve your needs. – Shep Hyken.

Feedback 206

Feedback Contact Center Journey mapping Surveys 206

ShepHyken

JULY 6, 2020

Each week I read a number of customer service and customer experience articles from various resources. I have added my comment about each article and would like to hear what you think too. Salesforce surveyed over 3500 consumers around the world to understand how to give the best customer service in the midst of the COVID-19 pandemic.

Customer Service 167

Customer Service Healthcare Journey mapping Feedback 167

delighted

JANUARY 7, 2021

Creating a customer journey map can help you and your company visualize how customers feel at all brand touchpoints so you can avoid potential issues ahead of time, increase customer retention, and discover key information to make the best decisions for your business. In this post, we will cover: What is a customer journey map?

Journey mapping 98

Journey mapping Surveys Advertising Feedback 98

NobelBiz

OCTOBER 24, 2023

Both the customer experience map and the journey map are essential tools for businesses aiming to understand and improve the interactions their customers have with their brand. While they often are used interchangeably, these maps serve distinct purposes, have unique elements, and offer varying insights.

Journey mapping 104

Journey mapping Customer Experience Interactive Voice Response Contact Center 104

ShepHyken

APRIL 28, 2024

Each week, I read many customer service and customer experience articles from various resources. I have added my comments about each article and would like to hear what you think too. This article includes five ways to manage the VIP experience, and of course, there’s technology, personalization, and more.

Customer Service 183

Customer Service Advertising B2C Big data 183

360Connext

JANUARY 5, 2022

It’s my sincere goal that these concepts – along with the videos and additional resources provided in this article – can serve as a springboard to your CX success. Article] Why a CX Mission Statement Matters — And How to Create One. ?. Article] Use SMIRC Goals to Define Customer Experience Outcomes.

Journey mapping 188

Journey mapping Customer Experience Education Feedback 188

GetFeedback

JANUARY 19, 2020

In any case, I clicked on the icon to begin a survey process online, where I saw this: The “overall rating” question gives me more options than the email would have suggested. To complete the survey, I was then asked to: Comment on things I liked or didn’t like. This was optional but might discourage some from completing the survey. .

Surveys 146

Surveys Journey mapping Feedback B2B 146

CX Accelerator

FEBRUARY 2, 2020

It’s with that in mind that I surveyed the CX Accelerator community to gather input on the topic. I first wanted to understand a bit about the educational background of CX professionals and gain insight into their individual journeys to careers in CX. . There are a few key learnings that you should take from this article.

Customer Experience 320

Customer Experience Journey mapping Entertainment Engineering 320

Quiq

SEPTEMBER 30, 2022

Now, the customer journey is much more complex, and customer mapping needs to be an even bigger part of your marketing and sales processes. Before we dive into how to use your customer journey map, let’s take a step back and learn what it is and how to build your own. What is a customer journey map?

Journey mapping 82

Journey mapping Sales Scripts Chatbots 82

ShepHyken

JULY 22, 2016

” Plot Out Customer Journeys. Another crucial part of remodeling your customer service core is to begin using a customer journey map, if you have not already incorporated it into your workflow. Furthermore, customer journey mapping is a good opportunity to search for potential holes in the service chain.

Journey mapping 180

Journey mapping Customer Support Feedback Surveys 180

GetFeedback

JANUARY 12, 2020

Rather, in this article, I’ll try to help you identify the weaknesses in your customer journey that, if improved, would actually lead to improved customer satisfaction and better business performance. . Through Voice of the Customer (VoC) surveys and many other sources of customer feedback, it can seem like a game of whack-a-mole.

Journey mapping 88

Journey mapping Airlines Feedback Customer Experience 88

Customer Service Life

MAY 6, 2019

This article was originally published on CustomerThink on February 28, 2019. While I’d love for this article to be about results, it’s still too soon to see the full impact on customer satisfaction. While I believe journey mapping proved to be a fruitful exercise, there were some opportunities for improvement.

Journey mapping 83

Journey mapping Contact Center Coaching Education 83

aircall

MARCH 27, 2017

This article is part two of a series on customer journey mapping. The first article looked at the usefulness of the process for your business. This second one explains how to plot a successful customer journey map and how to use it to your business’ and your customers’ advantage. Place personas on your map.

Journey mapping 82

Journey mapping Accountability Customer retention Morale 82

GetFeedback

JANUARY 6, 2020

After Voice of the Customer (VoC) , nothing is more closely associated with Customer Experience Management (CXM) than a customer journey map (CJM). . What appears to matter more is consistency across the journey stages and thoroughness of implementing journey mapping practices. B2B journey mapping is more complex.

Journey mapping 78

Journey mapping B2C B2B Surveys 78

Steve DiGioia

SEPTEMBER 16, 2016

Guest post by Ben Motteram This original article was written by Steve DiGioia. Using a process like customer journey mapping, companies can clearly show how every role impacts the end customer. BF : Yes, we constantly survey both our owners and tenants. Thanks Ben! Does LITTLE have such a program? BM : Absolutely. .

Real estate 257

Real estate Customer Experience Journey mapping Employee engagement 257

ShepHyken

JULY 15, 2016

For instance, say your organization relies on customer surveys and other conventional forms of customer feedback but has considered exploring other sources of customer feedback such as recorded calls in the contact center that can be analyzed to identify trends or sources of customer frustration that can be acted on.

Customer Experience 198

Customer Experience Journey mapping Feedback Surveys 198

GetFeedback

MARCH 20, 2019

If you make a survey online without giving it much thought, you’ll find that your customers won’t care for it either. In fact, they’ll probably abandon your survey halfway through or avoid taking it altogether. This reaction to poor surveys is called survey fatigue. Before you make a survey online, consider the context.

Surveys 102

Surveys Journey mapping CRM Personalization 102

CCNG

APRIL 2, 2021

I was inspired by a 1990’s Harvard Business Review article, entitled “Staple Yourself to an Order”. One of my quotes from the chapter illustrates my approach, “ For a moment, let’s set aside the journey maps. Shelve the surveys. My chapter focuses on experiencing your own experience.

CCNG 195

CCNG Customer Experience Journey mapping Consulting 195

GetFeedback

MAY 9, 2019

If you Google customer experience you’ll get about 2,340,000,000 results—articles, videos, reports—with in-depth information about the space. This article is inspired by our own frustrations with getting to know the CX space. In fact, you’ll find many articles dance around this question. Heck, we’re still learning. 73% of U.S.

Customer Experience 134

Customer Experience Journey mapping Metrics Customer centricity 134

ChurnZero

DECEMBER 6, 2024

Note: the first two pillarscustomer journey and datacome first because its nearly impossible to create digital CS processes without having a string journey map in place, with the data to back it up. Digital customer success pillar 1: Journey map. From there, go back to your journey map.

Journey mapping 52

Journey mapping Education Surveys Technology 52

CSM Magazine

FEBRUARY 6, 2025

Month 1-2 Identify common post-purchase pain points through customer surveys and support ticket analysis. Month 6 Measure results via CSAT and NPS surveys. Train staff on empathic communication and issue escalation. Month 3-5 Introduce a self-service returns portal to reduce customer wait times.

Customer Service 83

Customer Service Journey mapping Wait times Self service 83

C3Centricity

JANUARY 13, 2021

In appreciation of your loyalty, we have summarised the top twenty articles we published in 2020, so you can check that you didn’t miss any, or remind yourself of their usefulness: #1. This post has been amongst the top articles on C3Centricity for many years. If not, this article will guide you in learning more. #9.

Customer centricity 111

Customer centricity Journey mapping Marketing Personalization 111

Beyond Philosophy

OCTOBER 15, 2022

If you’d like to read a bit more from Zhecho on emotional attachment being a key factor in customer-drive growth check out this article here. It looks at the typical customer journey touchpoints and how much value do each of those drive. Complete this short survey. Key Ideas to Improve your Customer Experience.

Journey mapping 195

Journey mapping Customer emotions Consulting Consulting 195

CCNG

MAY 10, 2023

In the latest “National Customer Rage Survey” conducted by the Customer Care Measurement and Consulting organization, a whopping 74% of consumers said they had experienced a product or service problem in the past year, up from 66% in 2020. ENGAGE YOUR CUSTOMERS BY TALKING WITH THEM, NOT SURVEYING THEM. Nope, not on my watch.

Customer Service 195

Customer Service CCNG Journey mapping Consulting 195

ShepHyken

AUGUST 12, 2022

This week we feature an article by Soumya Juttukonda, a content developer & digital media strategist at Knowmax , an AI enterprise knowledge base solution to enhance customer service. According to a survey, around 52% of customers are willing to pay more for a better customer experience. . Create self-service solutions.

Customer Support 183

Customer Support Self service Journey mapping Wait times 183

CSM Magazine

MARCH 12, 2022

A customer journey map is a visual story explaining the process they go through when engaging with your brand. This kind of mapping is necessary to create seamless customer service for consumers. If you’re looking to design your own map, there are a few key points you can make use of to get you going. Conclusion.

Journey mapping 52

Journey mapping Advertising Marketing Sales 52

Lumoa

FEBRUARY 9, 2023

If you want to know, how B2C CX is different from B2B CX, check: this insightful article, written by Lynn Hunsaker “ The big difference between B2B customer experience and B2C ” in MarketingMag Brand Experience Brand experience is how you design, see and want your customer experience to be.

Customer Experience 167

Customer Experience B2C Journey mapping B2B 167

CX Accelerator

FEBRUARY 2, 2020

It’s with that in mind that I surveyed the CX Accelerator community to gather input on the topic. I first wanted to understand a bit about the educational background of CX professionals and gain insight into their individual journeys to careers in CX. . There are a few key learnings that you should take from this article.

Customer Experience 182

Customer Experience Journey mapping Entertainment Engineering 182

Russel Lolacher

JUNE 15, 2021

I read a lot of articles, books and blog posts about customer service experience and ways to attract, retain and reacquire customers to keep organizations happy and healthy. These #CSAT survey requests are so stinkin' insincere. They've burned up my willingness to complete the survey. " Really? ” Really?

Customer Service 128

Customer Service Journey mapping Surveys CRM 128

GetFeedback

JANUARY 19, 2020

Learn which surveys you should use to measure the experience at each touchpoint in the customer journey map (CJM).

Surveys 78

Surveys Journey mapping 78

Totango

FEBRUARY 23, 2022

Your SaaS customer journey map lays out optimized outcomes that lead to customer renewals, upsells, and referrals. First, we’ll define what a SaaS customer journey is, break it down into stages, and explain why mapping it out is important. Each stage in the customer’s journey builds on the previous stage.

SaaS 117

SaaS Journey mapping Upselling Best practices 117

Quadient

APRIL 24, 2016

Customer Journey Mapping: A brand's GPS to loyalty and advocacy. Don’t assume a customer journey is a linear path. Customers don’t see the journey: they just want to purchase a product or service from your company; get their product repaired as quickly as possible or get an answer to their question in a short amount of time.

Journey mapping 52

Journey mapping SaaS Healthcare Banking 52

C3Centricity

DECEMBER 31, 2018

Do You Know Your Customer Journey Map & the Emotions Overlay? If you’re having issues with your own brand in either of these areas, then you’ll find this article both interesting and valuable. Just click on the button and you will be taken directly to the survey. It also shares the seven reasons most companies fail.

Journey mapping 117

Journey mapping Marketing Personalization Surveys 117

Totango

AUGUST 23, 2022

By charting the points in your SaaS customers’ journeys, you can plan how to deliver clients’ desired outcomes and satisfying experiences that promote subscription renewals and higher revenue. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

B2B 122

B2B Journey mapping SaaS Upselling 122

CX Accelerator

JANUARY 25, 2019

Here are two proven employee engagement metrics to consider: 1) Employee Engagement Score Using Pulse Surveys We have been using the completely free version of OfficeVibe (pictured below) for a few months now, and it's just fantastic. OfficeVibe is not the only way to do this, but I'd highly recommend going with a pulse survey tool.

Journey mapping 140

Journey mapping Metrics Surveys Employee engagement 140

Lumoa

DECEMBER 18, 2017

Jim is a big fan of customer journey mapping and helps companies of all sizes - from startups to largest corporations to improve customer-focused results. Since I started, customer experience and, specifically, customer journey mapping have become much more popular than before. Did you like the article?

Analytics 102

Analytics Customer Experience Journey mapping Automotive 102