This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
This, in turn, makes it difficult to intervene with customers who are at risk of churn, as well as challenging to spot upsell opportunities. Your Upsells Are Going Down. Look for a CS platform that lets you spot emerging upsell opportunities as well as customers at risk of churn. Your Escalations Are Going Up.
(This article is originally published at Marketo - An Adobe Company) Picture John. With fragmented audiences, expensive advertising, and fierce competition, marketers must become more strategic in how they view customers’ revenuepotential. Additional value can come from supplemental revenue through upsells and cross-sells.
Thus, we must track the articles being produced, the effectiveness of those articles towards helping others, and the impact of self-service content on the customer experience. Building RevenuePotential (and the Future) Through Knowledge. Instead of wondering, “Now how did we do that?”
This analytics realm unlocks the potential for smarter decision-making, boosting both customer satisfaction and operational efficiency. In this article, we delve into the insights that these analytics provide, enabling companies to enhance service quality and understand their customers better.
It also gives companies the opportunity to upsell products, and convert leads. Account marketing (marketing geared toward accounts with the greatest revenuepotential). This makes upselling even easier, and can even help companies bring back customers that haven’t been active in years.
Increases revenuepotential. Upsell or cross-sell customers on your offers. These chatbots can use conversational intelligence to analyze chats and — based on previous interactions with specific users — provide relevant articles from a knowledge base to address the user’s needs. Lower cart abandonment rates.
Key Account Management (KAM) is a strategic approach that focuses on developing long-term, mutually beneficial relationships with a select group of high-potential customers. This article will discuss the top 8 Key Account Management processes that can help organizations drive sustainable growth.
Effective QA practices can boost agent confidence, enhance customer loyalty, and drive significant revenue growth. Read the fourth article in this series to discover how better QA can transform your contact center into a powerful revenue-generating engine. Upselling, when done correctly, can dramatically boost revenue.
In this article, well explore the leading CPQ tools shaping the new era of sales, how to choose the right one for your business, and answer the question: What are CPQ tools and why have they become a game-changer? In the past, rigid pricing structures either resulted in lost revenue or, worse, caused businesses to miss out on deals.
We organize all of the trending information in your field so you don't have to. Join 34,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content