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3 vital B2B findings from Dimension Data’s 2019 CX Report

Peter Lavers

Three key subjects from Dimension Data’s 2019 Global Customer Experience Benchmarking Report that are vital for every B2B company to take a long, hard look at itself about. The report is a fantastic free resource, addressing questions that are 100% pertinent to the issues faced today by Chief Customer Officers and CX leaders.

B2B 100
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Customer Journey Mapping for B2B Organizations

CSM Practice

Little did they know that customer journey mapping gives you the framework to be more customer-centric, most especially for companies that embrace such methodology. Irit Eizips, Chief Customer Officer and CEO of CSM Practice, was recently invited by Planhat to talk about Customer Journey Mapping for B2B Organizations.

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10 Questions New Chief Customer Officers Must Ask Themselves

SmartKarrot

Congratulations on becoming the new chief customer officer of the organization. The biggest challenge you will face as the new chief customer officer is that the customer situation has shifted dramatically in the last couple of years. Questions the new chief customer officer must ask themselves.

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Are there any good reasons for delaying a CX listening or improvement programme?

Peter Lavers

If that’s the case you may need a Chief Customer Officer type role to align internal processes and initiatives with the customer journey. At Customer Attuned we’re especially passionate about internal and external programmes that build trust within B2B customer/supplier relationships.

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CCO + CMO: The Unstoppable Duo of Business Growth

Speaker: Rachel Orston, CCO of SmartRecruiters & Latane Conant, CMO of 6Sense

In today’s complex and digital world, B2B buyers are relying more on trusted sources such as review sites, online searches, and peer-to-peer insights––instead of vendor-provided information––when it comes time to make purchasing decisions.

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The Rise of the Chief Customer Officer (CCO) as a Change Agent

SmartKarrot

When it comes to B2B SaaS organizations, there is a growing interdependency on the relationship between the change agent and key decision-makers. The role of CCOs as a change agent in B2B SaaS organization. Establish customer metrics to define the relationship with the existing customers.

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Dimension Data CX Report Roundtable

Peter Lavers

The report is a fantastic free resource, addressing questions that are 100% pertinent to the issues faced today by Chief Customer Officers and CX leaders. You may also be interested to read the blog that I published on the Customer Attuned site that considers 3 critical conclusions from the report for the B2B sector.