article thumbnail

Guest Blog: How to Use Gamification to Improve Agent Motivation

ShepHyken

This week we feature an article by Tom Paton who writes about how customer service teams are using gamification as a way to improve performance and retention. More and more customer service teams are using gamification as a means of improving their team performance and staff retention. What is gamification?

article thumbnail

3 Reasons Why Gamification Doesn’t Work in B2B Customer Support

TeamSupport

The more formal definition – gamification – is essentially a tactic used by the customer support industry to incentivize agents to reach specific (yet often arbitrary) goals put in place by leadership. Below are 3 reasons why gamification is a bad strategy for B2B customer support.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer. The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers.

article thumbnail

B2B Customer Review Websites: 3 Tips For Blowing Past Competitors

Influitive

If you sell B2B software, then you know that the quality of your online reviews can make or break your sales. After all, a Google study found that 60 percent of B2B technology buyers search for peer reviews during the decision-making process. How Code42 Stepped Up Its B2B Customer Review Game.

B2B 72
article thumbnail

How to build a digital customer community and maximize its impact.

ChurnZero

An active digital customer community is a competitive advantage for any B2B SaaS company. For B2B SaaS companies, a strong community is a key component to building great customer relationships. Finally, consider gamification to identify and encourage the right behaviors through badges and recognition.

SaaS 52
article thumbnail

Improving Your B2B Sales Cycle with Technology

aircall

The B2B sales cycle is a time-consuming process that involves multiple parties, including procurement specialists, buying committees, and other stakeholders. Over the last 10 years, advancements in technology have changed the face of the B2B sales cycle for buyers and sellers. How Technology Has Changed the B2B Sales Cycle .

B2B 62
article thumbnail

5 Fascinating CX Predictions to Inform Your 2019 CX Strategy

Fonolo

By 2020, 30 percent of all B2B companies will employ artificial intelligence (AI) to augment at least one of their primary sales processes. What’s Inside: Gamification in the Contact Center. This is no surprise: Companies now understand that ‘brand’ is more than a Don Draper-esque creative vision. Investing in Agents.