Remove B2B Remove Gamification Remove SaaS
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Seven customer community building tips for SaaS CSMs

ChurnZero

There’s a closely held growth secret among large B2B professional services firms, like consultants, accountants and law firms, that Customer Success Managers (CSMs) might appreciate: The more relationships a client has across a firm, the lower that client’s flight risk. After a careful evaluation, we selected Higher Logic Vanilla.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer. The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers.

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How to build a digital customer community and maximize its impact.

ChurnZero

An active digital customer community is a competitive advantage for any B2B SaaS company. For B2B SaaS companies, a strong community is a key component to building great customer relationships. Finally, consider gamification to identify and encourage the right behaviors through badges and recognition.

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Want to boost Customer Success? Start with self-service.

inSided

So we're clear: The need to facilitate effective customer self-service, in B2C and B2B organisations, is a non-negotiable. That said, it's fair to say that it becomes even more critical in B2B SaaS companies, where increasing customer engagement, and retention, are (or should be!) at the forefront of your overall business goals.

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How Online Communities Create Customer Advocacy and Retention

ChurnZero

Given these evident benefits, it’s easy to see why customer advocacy is a hot topic in the SaaS industry at the moment. . This places even more pressure on SaaS companies to retain their current customers and provide a product that delights users, and dramatically increases the need to build an army of customer advocates!

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Q&A recap: Driving customers to value during onboarding, at scale

ChurnZero

The webinar’s Q&A session covered popular onboarding questions in SaaS like how long it should take a customer to reach first value, what should you do when a customer disengages, and how to hold customers accountable at scale. Q: Have you found B2B companies that effectively use gamification in onboarding?

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Top 30 Customer Service Books Every Team Needs to Read

Comm100

How to Revolutionize Customer Employee Engagement with Big Data and Gamification by Rajat Paharia. focuses on how to use big data and gamification to engage your customers more than ever before. This is an especially useful resource for B2B, SaaS, and subscription-based companies. Loyalty 3.0: