Totango

MARCH 4, 2022

B2B customer service is often confused with B2B customer success, but they are not the same. In this article, we’ll take a look at the relationship between these two important ingredients for a successful SaaS business model. Then, we’ll consider how B2B customer service differs from customer success in a B2B context.

B2B 98

B2B Customer Service B2C Interactive Voice Response 98

ProProfs Blog

APRIL 12, 2019

More so for Software-as-a-Service (SaaS) companies since acquiring new customers on a B2B level is much more difficult. This makes customer retention a necessity for SaaS-based companies. Churn rate is a key metric that needs to be evaluated by all SaaS-based organizations. Why NPS Is Necessary for SaaS Companies.

SaaS 120

SaaS Customer retention Surveys Morale 120

ShepHyken

MAY 11, 2018

The customer-centric economy has taken the front-seat across the globe, and it is no different for B2B businesses. Apart from convenience, the one factor that will define and underline customer loyalty is personalization. Everyone, including you and me, love the personalization.

Customer Service 268

Customer Service B2B Customer centricity SaaS 268

Totango

AUGUST 9, 2022

B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This article will give you six best practices for optimizing your B2B customer segmentation. What Is B2B Customer Segmentation? Why Should You Use B2B Customer Segmentation?

Best practices 106

Best practices B2B Journey mapping Upselling 106

ShepHyken

MAY 24, 2019

One of the other problems with surveys, in general, is that you cannot necessarily rely on the honesty of the person taking it. If you are trying to get answers to ten questions, for example, you can ask one rotating question per person. Are they being honest? That question does not have to be the same for each respondent.

Surveys 283

Surveys Customer Service B2B SaaS 283

Totango

JUNE 24, 2022

Customer success in SaaS differs from CS in other industries. Read on to learn the keys to effective customer success for SaaS clients. Read on to learn the keys to effective customer success for SaaS clients. How Is Customer Success for SaaS Different from Other Businesses.

Best practices 109

Best practices SaaS Journey mapping B2C 109

ChurnZero

JANUARY 20, 2021

PieSync is a SaaS business that offers solutions to synchronize cloud applications. Like many B2B SaaS businesses, happy customers are at the core of PieSync’s success. The company’s story illustrates an important lesson for any SaaS business looking to scale: Customer Success is a significant factor in supporting SaaS growth.

SaaS 98

SaaS Upselling B2B Metrics 98

CustomerSuccessBox

JULY 2, 2019

Though every company will have a different customer onboarding process as per their requirements but there are some basic things every B2B SaaS company should follow. Here we will cover the second topic: Secrets of successfully onboarding a B2B SaaS Customer. At the end, both the company and person should be onboarded.

SaaS 66

SaaS B2B Education Metrics 66

ChurnZero

SEPTEMBER 8, 2021

A year has gone by since the COVID-19 pandemic shuttered doors to in-person conferences, and the industry responded accordingly by converting most live events into virtual experiences. In response, some organizations have slatted in-person events for the tail end of 2021. . SaaStr Annual 2021 – September 27-29, 2021 San Mateo, CA.

Personalization 95

Personalization SaaS Upselling B2B 95

ChurnZero

MAY 4, 2023

There’s a closely held growth secret among large B2B professional services firms, like consultants, accountants and law firms, that Customer Success Managers (CSMs) might appreciate: The more relationships a client has across a firm, the lower that client’s flight risk.

SaaS 98

SaaS Gamification Best practices Feedback 98

ShepHyken

NOVEMBER 25, 2022

Relational customer service aims to contribute positively to a customer’s relationship with the brand by providing a personalized experience. This information allows for a more personalized experience for each customer. . This is achieved by regularly interacting with customers and developing a personalization strategy.

Customer Service 216

Customer Service B2C B2B SaaS 216

Totango

APRIL 24, 2020

Rather, customer retention for SaaS enterprises is a result of the customer experience. The continued growth of the SaaS model, led by the multi-billion-dollar successes of B2B giants Microsoft and Salesforce , reflects a more responsive relationship between customer investment and ROI. 6 SaaS Customer Retention Best Practices.

Best practices 83

Best practices Customer retention SaaS Enterprise 83

ChurnZero

MAY 2, 2024

The 2024 B2B SaaS Benchmarking Survey by SaaS Capital is the most comprehensive and up-to-date source of its kind for SaaS and customer success leaders who want to know where they stand compared to peers and competitors. Takeaway 1: Equity is hard to get right now, and very few people are doing it.

SaaS 52

SaaS Benchmark B2B Surveys 52

Satrix Solutions

JUNE 10, 2021

With B2B companies, loyal customers are especially valuable. Reasons B2B Referral Programs Fail. However, to capitalize on the benefits of a referral program it’s important to recognize that generating high-quality B2B referrals requires a lot of effort. How Do You Ask for a B2B Referral?

B2B 78

B2B Surveys SaaS Best practices 78

ChurnZero

MARCH 7, 2025

An active digital customer community is a competitive advantage for any B2B SaaS company. A community is a collection of people with a common interest who gather in a virtual or in-person space to connect, share, learn, collaborate, and grow. 5: Personalize, gamify, and engage.

SaaS 52

SaaS Gamification B2B Metrics 52

Lumoa

FEBRUARY 9, 2023

B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer. The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers.

Customer Experience 167

Customer Experience B2C Journey mapping B2B 167

JivoChat

FEBRUARY 17, 2022

Developing strategies to learn how to sell SaaS B2B can be challenging. The SaaS (Software as a Service) area also has particularities that need to be taken into consideration. But, in terms of B2B SaaS, that’s different. . This also helps to provide a more personalized experience. .

B2B 52

B2B SaaS B2C Sales 52

CustomerSuccessBox

MARCH 25, 2021

Financial Mathematics of a SaaS business model. SaaS business models are different from traditional business models. Unlike the traditional business model, where once the opportunity is marked closed-won, it’s time to celebrate, but when it comes to SaaS, the acquisition is not the end game. So why do we do that?

Customer retention 52

Customer retention SaaS B2B Upselling 52

Satrix Solutions

MAY 13, 2021

Gathering insights in the business-to-business (B2B) world is markedly different from asking consumers to rate their experience. To put the difference in context, decision-making likely feels much more complex and collaborative at work than in your personal life. Here are 5 ways to design and tailor your survey for the B2B audience.

B2B 78

B2B Surveys B2C SaaS 78

TechSee

FEBRUARY 5, 2019

SaaS suppliers must therefore evolve their customer-facing solutions, demonstrate greater value and delivering bigger wins for less. Incentivized surveys and refer-a-friend programs, of the type that delivered stunning exponential user growth for Dropbox will give rise to more refined models drawn from the world of B2B sales.

Customer Experience 173

Customer Experience B2B Upselling SaaS 173

CustomerSuccessBox

JULY 9, 2021

Importance of Customer Journey in SaaS. In the SaaS business, the customer is the ultimate boss. Mapping customer journeys in SaaS is very crucial to influence every interaction and make it a positive experience so that the customer remembers and is happy to come back. Benefits of customer journeys in SaaS. Escalation.

SaaS 59

SaaS Journey mapping B2C B2B 59

Global Response

DECEMBER 5, 2022

Achieving excellence in business-to-business (B2B) customer service (CS) requires expertise across numerous fronts. Providing the best level of B2B CS means having the underlying technology to make all of those human connections appear seamless and instantaneous. What Is B2B Customer Service?

B2B 62

B2B Customer Service B2C Multichannel 62

CSM Magazine

MARCH 28, 2025

Intercom A favorite among SaaS companies, Intercom enables businesses to personalize customer interactions with chatbot support, targeted messaging, and detailed customer profiles 13. TeamSupport TeamSupport focuses on B2B customer service and offers great features for managing long-term customer relationships.

Customer Service 52

Customer Service B2B Chatbots B2C 52

Totango

MARCH 24, 2020

The most effective way to follow this progress is to break down the journey into modular B2B customer lifecycle stages. The digital transformation of business has encouraged customers to seek personalized, on-demand services and products built for their needs. The concept of B2B customer lifecycle stages gives focus to this ideal.

B2B 59

B2B Management Upselling SaaS 59

aircall

SEPTEMBER 11, 2017

66% of B2B customers and 52% of B2C customers have stopped buying from a company following a bad service interaction. 83% of churned customers insist that better live or in-person customer service would have impacted their decision to switch providers. 85% of customers trust an online review as much as a personal recommendation.

Customer Support 115

Customer Support B2C Upselling B2B 115

Totango

SEPTEMBER 22, 2022

SaaS Tools to Jumpstart Your Business Growth: Five Essential Apps. Software-as-a-Service ( SaaS ) tools automate your business functions, fueling your growth by increasing efficiency. Here we’ll guide you through the essential SaaS tools you need for business growth. What Are SaaS Tools? SaaS Customer Success Tool.

SaaS 71

SaaS CRM Advertising Analytics 71

Totango

AUGUST 11, 2022

Knowing how to build client relationships digitally is critical for SaaS businesses. Most interactions with your SaaS customers are digital, making handling these opportunities decisive for customer satisfaction, loyalty, repeat business and referrals. Why Digital Client Relationships are Crucially Important for SaaS Businesses.

SaaS 113

SaaS Journey mapping B2B Upselling 113

Solvvy

JUNE 17, 2021

Personalization and automation seem to be diametrically opposed. Consumers expect a personalized experience, but they also expect immediacy and accurate responses that can only be achieved with automation. When it comes to automated, personalized support, reading subscription service Scribd knocks it out of the park.

Personalization 71

Personalization Customer Experience Chatbots Upselling 71

GetFeedback

JULY 25, 2018

Looking at customer experience (CX) and churn in the SaaS environment from a high level, there’s one theme that stands out from the mix: The fact that we live in what’s called a “switching economy.”. Lazy automations and lack of personalization. Data shows that personalized support is the top priority for consumers.

SaaS 60

SaaS Feedback Surveys B2C 60

CSM Magazine

JANUARY 31, 2025

In 2024, the company unveiledMonica, a hyper-contextual AI guide that analyzes the MSP’s dataset to deliver personalized insights, automate routine workflows, and accelerate decision-making. Our investment focus includes FinTech & Services, Consumer Brands & Tech, B2B Commerce & Manufacturing, and Enterprise SaaS & AI.

Marketing 52

Marketing SaaS Enterprise Finance 52

ChurnZero

DECEMBER 20, 2021

What to do if the other person won’t negotiate in a fair and open way. B2B SaaS Benchmarks: How Does Your Company Compare to +1500 of Its Peers? Watch this webinar to cover: A deep dive on 2020 SaaS retention benchmarks and the impacts the pandemic has had. Speakers: Rob Belcher, Managing Director, SaaS Capital.

Chief Customer Officer 98

Chief Customer Officer SaaS Benchmark B2B 98

TeamSupport

APRIL 15, 2021

Usually, whenever a customer encounters a problem, a salesperson or call center representative provides them with discounts, coupons, or store credits, or in the case of B2B SaaS models, free seats or a complimentary month. Nike uses this data to further personalize the customer experience the next time they visit the store.

Omni-channel support 106

Omni-channel support Customer Support Technology B2B 106

Totango

JULY 24, 2020

Client expansion is the bird-in-the-hand approach to B2B enterprise growth. The digitization of business has changed the way SaaS and subscription enterprises derive value from their customers and given rise to a mutually beneficial model. Create Personalized Offers. Create Personalized Offers. Get started for free today.

B2B 63

B2B Best practices Enterprise Upselling 63

TechSee

JANUARY 25, 2023

Dan recruited a solid cross-functional team that exceeded company goals in improving satisfaction scores while building a personal reputation as a subject matter expert in delivering an exceptional customer experience. link] Jon Barr, Head of IT, Americas Jon Barr is the head of Information Technology for KONE Americas.

Automotive 41

Automotive Management Enterprise B2B 41

Lumoa

MARCH 20, 2018

B2B customer experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer. The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers.

Customer Experience 107

Customer Experience B2C Journey mapping B2B 107

Netomi

APRIL 28, 2022

Also known as “on-demand” software, Software as a Service (SaaS) refers to a licensing and delivery model whereby software is licensed on a subscription basis and hosted centrally. The Evolving SaaS Landscape and The Rising Role of Customer Experience. billion in 2021, it is forecast to reach USD $703.19 billion by 2030.

SaaS 59

SaaS Customer Experience Virtual Agent Chatbots 59

JivoChat

NOVEMBER 22, 2021

Do you have a Software as Service (Saas) company and haven’t developed any marketing strategies yet? SaaS content marketing is an important part of conquering visibility and showing the importance of your service. . The importance of SaaS Content Marketing? 10 Saas Content Marketing strategies to implement.

SaaS 52

SaaS Marketing B2B Metrics 52