ShepHyken

FEBRUARY 10, 2021

The point he was making was that the customer experience begins the moment the customer connects with you, not when they see you on stage or in person. Depending on what we sell, whether B2B or B2C, the buying cycle may take more than one visit. Everything that happens leading up to the sale is part of the customer experience.

B2C 340

B2C Entertainment B2B Sales 340

Beyond Philosophy

SEPTEMBER 13, 2016

Based on broad WOM program experience with b2b and b2c clients around the world, I’ve developed four general ‘rules’ for accomplishing this: 1. Another factor was consumer interest in learning about new products and services from companies they were engaged with, indicating a desire for deeper, more strategic and personalized relationships.

B2C 341

B2C B2B Wireless Customer centricity 341

ShepHyken

FEBRUARY 16, 2020

While the article does focus on Customer Experience strategies for retail, many are also applicable to B2B – or any type of organization. I’m sure the Instagram strategy won’t appeal to most B2B’s, but there’s still plenty of good ideas to consider. Top 5 B2B Customer Experience (CX) Best Practices for 2020! by Lipi Khandelwal.

Customer Service 265

Customer Service B2B Journey mapping Best practices 265

CSM Magazine

JANUARY 29, 2025

A sales funnel that prioritizes the customer isn’t just beneficialits essential. Heres how you can craft a sales funnel that puts customers at the heart of everything you do. Connect with Multiple Decision-Makers Sales is rarely a one-person game, especially in B2B environments. Every touchpoint matters.

Sales 52

Sales Brand ambassadors B2B Customer centricity 52

Call Center Weekly

OCTOBER 3, 2018

Building a personal brand on LinkedIn is the key to opening new doors. You can use this space to showcase your personality and professional focus. Diligently build your audience through outreach and personalized messages. Providing value is the best way to drive awareness of your personal brand. But where do you start?

Personalization 134

Personalization Real estate B2B Engineering 134

Totango

MAY 17, 2022

Wondering what is the best CRM for B2B sales? We’ll walk you through what customer relationship management B2B software is, what its benefits are, and a list of the top CRM companies, including the outstanding features and best uses for each. Use this guide to help you find the best B2B CRM for your business.

B2B 85

B2B Sales CRM Enterprise 85

Integrity Solutions

JULY 20, 2021

In many ways, building sales confidence is about expanding belief boundaries, addressing some underlying perceptions and providing the type of sales training and coaching that maximizes strengths, encourages risk taking and helps your customers think differently. Building Sales Competence Builds Sales Confidence.

Sales 121

Sales Coaching B2B Personalization 121

ShepHyken

SEPTEMBER 7, 2023

The bar for providing a top-notch customer experience (CX) seems to be rising year after year, regardless of whether you operate in B2B or B2C. Emphasize the importance of collecting and acting on feedback , as well as sharing results with product, sales, and marketing teams. Partnering with your sales team here can help.

B2C 356

B2C Customer centricity Feedback Upselling 356

ShepHyken

JULY 13, 2018

This week we feature an article by Christa Heibel about how investing in a personalized customer experience can create life-long customers in the B2B space. – Shep Hyken. At the end of the day, you are still selling to a person. Relationship Building in B2B for Customer Retention. Ease of Contact and Responsiveness.

B2C 38

B2C Customer Experience B2B Journey mapping 38

ChurnZero

FEBRUARY 28, 2025

I have spent over 20 years studying and working in the trenches of the membership economy, both with B2B and B2C organizations. 1: Number of buyers The biggest difference between B2B and B2C is the number of buyers and the benefits they seek. 2: Leverage data to drive more personalized experiences.

SaaS 52

SaaS B2B B2C Healthcare 52

Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

B2B 122

B2B Journey mapping SaaS Upselling 122

Totango

AUGUST 9, 2022

B2B customer segmentation gives you the power to customize your service and even personalize it for individual clients. This article will give you six best practices for optimizing your B2B customer segmentation. What Is B2B Customer Segmentation? Why Should You Use B2B Customer Segmentation?

Best practices 106

Best practices B2B Journey mapping Upselling 106

ShepHyken

AUGUST 30, 2021

A well-balanced customer experience strategy can impact every area of the business, enabling better sales/marketing/operational outcomes. The Difference Between Personalization and Customization in Retail CX by Angelo Coletta. The Difference Between Personalization and Customization in Retail CX by Angelo Coletta.

Customer Service 44

Customer Service B2B Benchmark Personalization 44

Totango

MARCH 16, 2021

The B2B customer journey resembles the B2C experience in many ways, but there are also some important differences. In this article, we’ll look at the B2B vs. B2C customer journey to see what’s the same and what’s different. How journeys differ for B2B and B2C customers. B2B vs. B2C Customer Journeys: Comparisons and Contrasts.

B2C 118

B2C B2B Journey mapping SaaS 118

ProProfs Blog

DECEMBER 26, 2019

Every support team has to deal with two distinct types of customers B2B and B2C. B2b and B2c meaning are business-to-business and business-to-consumer, respectively. Hence, you should strategize your customer support in such a way to gratify customers operating in both business type b2b and b2c. Impact on Revenues.

B2C 113

B2C B2B Customer Support Social media contact 113

C3Centricity

APRIL 9, 2024

As has been claimed for decades, there are differences between B2C marketing strategies and those of business-to-business (B2B). As companies strive to navigate the complexities of their respective markets, the learnings one can gain from examining the nuances of both B2B and B2C marketing become self-evident.

B2C 118

B2C B2B Marketing Accountability 118

Totango

FEBRUARY 11, 2022

Delivering a satisfying B2B customer experience is key to staying competitive in today’s SaaS market. Here, we’ll outline a strategic roadmap to developing a winning B2B customer experience strategy. First, we’ll take a look at what B2B customer experience is and why it’s an important priority. What is B2B Customer Experience?

B2B 114

B2B Customer Experience B2C SaaS 114

ShepHyken

NOVEMBER 24, 2017

If your services fall under the B2B umbrella, for example, your customers are more likely to engage with you on LinkedIn as opposed to in B2C businesses. A quick look at their feed showcases how each reply is kindly-worded, and personalized with a signature from the individual support worker. Then try asking them, through a survey.

Customer Service 225

Customer Service B2B B2C Accountability 225

Beyond Philosophy

MARCH 26, 2021

In my work over the past 20 years, I have a database with millions of responses from various types of customers and across all kinds of organizations, business-to-business (B2B) and business-to-consumer, and even different countries. That helps people think about things from a personal perspective. It makes the concept relatable.

Journey mapping 300

Journey mapping B2B Customer emotions Personalization 300

ShepHyken

APRIL 23, 2021

You don’t want complaints to sit on a public forum like social media, which is why your social media person should either have the autonomy to reply to complaints or be given a strategy for addressing complaints. . Adding the social support person’s name at the end of the Tweet made this feel response feel more personalized. .

Customer Service 341

Customer Service Advertising B2B Chatbots 341

Totango

JULY 1, 2022

For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. This blog will look at why customer loyalty is vital for B2B SaaS businesses and how successful companies effectively cultivate it. First, we’ll discuss what customer loyalty is.

B2B 114

B2B SaaS B2C Upselling 114

TeamSupport

MARCH 23, 2021

According to a study by B2B International , B2B companies that are truly customer-oriented are only 14%. This shows that B2B organizations need to focus more on their customers. By providing superior customer support, B2B companies can differentiate their brands and improve their profits. Price comes later for B2B buyers.

B2B 105

B2B Customer Support Self service Big data 105

Cincom

MARCH 20, 2025

Introduction Meet John, a sales manager at a manufacturing company that produces customized industrial generators. In the era where speed and accuracy are the two critical components of success, businesses leveraging CPQ software not only accelerates their sales cycles but also enhances customer satisfaction and drive revenue growth.

B2B 40

B2B Sales CRM Finance 40

CrazyCall

APRIL 9, 2019

There are dozens of hundreds of rankings devoted to sales influencers and experts across different industries and the world in general (we’ve also published one ). We’ve decided to remedy the situation and created a list of 18 saleswomen who in our view play an essential role in the world of sales. Personal website.

Sales 133

Sales Consulting Consulting Coaching 133

ShepHyken

FEBRUARY 22, 2019

This personal WeWork story created a new relationship directly because of their focus on customer satisfaction. Stacy Sherman is a Customer Experience & Digital Marketing professional with a proven track record of increasing sales & loyalty at B2B & B2C companies of all sizes & budgets.

B2C 288

B2C B2B Customer centricity Employee engagement 288

ShepHyken

NOVEMBER 30, 2020

(No Jitter) Especially now, customers crave humanized experience and personal touch when it comes to service and support. A B2B company reworks its ‘clunky’ digital user experience by Peter Lucas. Here’s how a B2B construction equipment made the move. Can they co-exist? According to this author they can.

Customer Service 181

Customer Service Construction B2C B2B 181

ShepHyken

DECEMBER 31, 2021

For loyal customers, assigning them a specific representative for all their concerns helps personalize the experience and makes them feel like they have a direct line to your business to feel heard. . Never underestimate the power of exclusive sales or offerings to help build a positive relationship with your customers.? .

Customer Service 356

Customer Service Customer retention B2C B2B 356

Beyond Philosophy

MAY 24, 2016

Keller Fay defines an influencer (as distinct from someone who makes, or is likely to make, a recommendation) as “a person who has a greater than average reach or impact through word-of-mouth in a relevant marketplace”. These are ordinary people, not celebrity actors or pro athletes, government bigwigs, or corporate executives.

B2B 236

B2B Government B2C Consulting 236

PeopleMetrics

FEBRUARY 25, 2025

But for B2B companies and high-end B2C businesses, the experience starts long before a contract is signed. The sales process itself is a critical touchpoint that sets expectations, builds trust, and determines whether a prospect will ultimately become a customeror walk away.

B2B 62

B2B B2C Construction Sales 62

TeamSupport

FEBRUARY 7, 2021

It’s an essential component of the company business plan, but what is a B2B Buyer Persona, and why is it an important component of your company? What are B2B Buyer Personas? While that may sound time-consuming and potentially expensive market research, a B2B Buyer Personas are a potential customer rather than actual people.

B2B 97

B2B Advertising Marketing Sales 97

Quality Contact Solutions

DECEMBER 16, 2020

Recently I was asked what the key was to create a robust B2B Telemarketing Script. I will share with you five of the top things to remember when working to create a successful B2B telemarketing script. In B2B Telemarketing , you are typically calling someone that is not expecting your call. Instead, I have multiple questions.

Telemarketing 97

Telemarketing Scripts B2B Call Center 97

Uniphore

JULY 8, 2021

SALES DEVELOPMENT REPRESENTATIVE. Sales Development Representative. We’re seeking a curious, gritty and persuasive professional with sales development experience in the enterprise software space. Familiarity with B2B lead generation best practices including use of digital channels such as Twitter, LinkedIn, chat and email.

Sales 98

Sales B2B Best practices Enterprise 98

ShepHyken

FEBRUARY 5, 2018

10 Ways to Improve Your Customer Service and Increase Sales Performance by Hassan Mansoor. Customer service has evolved over the past years; instead of just one-on-one private interaction in person or via phone call, it is now evolved around social med ia as well. No doubt there is a connection between sales and service.

Customer Service 38

Customer Service B2C Benchmark B2B 38

JustCall

FEBRUARY 17, 2022

Want to ramp up to more than 100 cold calls in a day with a powerful sales dialer? Well, we know how difficult it gets to meet sales quotas, when you’ve got to deal with the mess of finding lead numbers, then dialing them manually, and ending up on a dial tone. What is a Sales Dialer? How do modern sales phone dialers work?

Sales 104

Sales Abandon rate Real estate voip 104

Integrity Solutions

OCTOBER 8, 2024

Building rapport in sales is essential for establishing trust and fostering long-term relationships with clients. Here are some key strategies to effectively build rapport in sales: Understanding Rapport in Sales Rapport refers to a harmonious relationship where both parties understand each other’s feelings and communicate effectively.

Sales 106

Sales Scripts B2B Personalization 106

ShepHyken

MAY 11, 2018

The customer-centric economy has taken the front-seat across the globe, and it is no different for B2B businesses. Business are recognizing the importance of creating a balance between the two sales funnels. Apart from convenience, the one factor that will define and underline customer loyalty is personalization.

Customer Service 268

Customer Service B2B Customer centricity SaaS 268