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Guest Post: Reset Buyer Strategy to Drive Post-Pandemic Revival

ShepHyken

He writes about how businesses need to realign their sales and marketing strategies in order to survive a post-pandemic world. The impact extends from B2C (business-to-customer) markets to B2B (business-to-business) sales as well. Increasing online prospects, lead generation and sales.

B2B 391
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5 Top Customer Service Articles For the Week of November 30, 2020

ShepHyken

(Digital Commerce 360) Determined to transition from manual sales processes to eCommerce, construction equipment supplier Coates Hire discovered its eCommerce engine could do more—and also make its sales representatives more efficient. Here’s how a B2B construction equipment made the move.

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Top 5 Customer Service & CX Articles for Week of February 5, 2024

ShepHyken

Trillion in Sales Annually at Risk by Bruce Gil (Quartz) Bad customer experiences could cost organizations around the world $3.7 In short, if you provide bad service, be prepared to lose sales/money. Think of it as your passport to a steady revenue flow, a cost-effective approach to business growth, and a built-in marketing engine.

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Top 5 Customer Service & CX Articles for Week of April 29, 2024

ShepHyken

For context, these are the customers who continue to buy from you over and over again, and should account for the majority of your total sales. While the article focuses on retail (especially e-commerce), anyone from any type of company (B2B and B2C) that has “VIP customers” will want to read this article.

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Seven things B2B SaaS customer teams can learn from consumer subscription businesses

ChurnZero

I have spent over 20 years studying and working in the trenches of the membership economy, both with B2B and B2C organizations. The differences between SaaS and B2C companies. 1: Number of buyers The biggest difference between B2B and B2C is the number of buyers and the benefits they seek.

SaaS 52
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Maximizing ROI with CPQ: 10 Best Practices for Sales Success

Cincom

Align CPQ with Your Sales Strategy A CPQ system that operates in isolation from the broader sales strategy leads to misaligned workflows, inconsistent pricing approvals, and disconnected customer interactions. Apply multi-tier approvals for large enterprise deals, ensuring senior sales leaders can intervene when necessary.

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Why Community Is Your Most Valuable After-Sales Service Asset

Kayako

Do you have a plan for after-sales service? In many companies after sales and onboarding are set, users fall to customer support. The answer is harnessing the power of your customer community for after-sales service. How can you benefit from an after-sales service community? Can search engines see it?

Sales 56