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Episode 1: Introduction | Tethr Learning Series – The four “D’s” of better B2C sales performance

Tethr

This material originally appeared as part of our Learning Series podcast on B2C sales. Welcome to the Tethr Learning Series, The four “D’s” of better B2C sales performance. In this study, we built a predictive sales model, where we looked at B2C sales performance, specifically in inbound sales conversations.

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5 Top Customer Service Articles of the Week 6-7-2021

ShepHyken

Many of the same principles in a B2C loyalty program apply to B2B. How to Upsell and Cross-Sell (4 Best Practices) by Jared Atchison. That’s the famous McDonald’s upsell question. It’s an upsell, and one that makes the customer glad they bought. My Comment: A loyalty program for B2B? Absolutely!

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Working with B2B vs B2C Telemarketing for Business Growth

OctopusTech

Now B2B (Business to Business) and B2C (Business to Consumers) are some such techniques used in the corporate language that refers to the two business marketing models that are as different from one another as they can get (apart from sales which are the end results in both these and almost every other marketing model). That’s telemarketing.

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5 Essential Steps to Find Upsell and Cross-Sell Opportunities With Journey Analytics

Pointillist

JetBlue has in the past made as much as an additional $140million in revenue through its upsell program called ‘Even More Space.’. There are many such examples of B2C and B2B companies that are using upsell and cross-sell opportunities to generate profits. In this post, I take a detailed look at: What is upsell and cross-sell?

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Episode 5: De-risk the purchase decision | The four “D’s” of better B2C sales performance

Tethr

In today’s episode, we’re gonna be talking about the fourth behavior we discovered in our study on strategies for B2C sales: De-risk the purchase decision. We’ve studied B2B sales and B2C sales at length, and in those worlds, you’re used to thinking about the sales being a primary function of differentiation and about the pitch.

B2C 66
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Episode 5: De-risk the purchase decision | The four “D’s” of better B2C sales performance

Tethr

In today’s episode, we’re gonna be talking about the fourth behavior we discovered in our study on strategies for B2C sales: De-risk the purchase decision. We’ve studied B2B sales and B2C sales at length, and in those worlds, you’re used to thinking about the sales being a primary function of differentiation and about the pitch.

B2C 62
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Episode 5: De-risk the purchase decision | The four “D’s” of better B2C sales performance

Tethr

In today’s episode, we’re gonna be talking about the fourth behavior we discovered in our study on strategies for B2C sales: De-risk the purchase decision. We’ve studied B2B sales and B2C sales at length, and in those worlds, you’re used to thinking about the sales being a primary function of differentiation and about the pitch.

B2C 62