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Top Customer Satisfaction Survey Companies of 2025

Interaction Metrics

Finding the right customer satisfaction survey company can make or break your ability to measure customer satisfaction and gain actionable insights. This guide covers the top customer satisfaction survey companies of 2025. The top picks and honorable mentions explicitly offer customer satisfaction surveys and operate within the U.S.,

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Top 5 Customer Service & CX Articles for Week of January 26, 2025

ShepHyken

According to Forresters Consumer Benchmark Survey, 2024, 54% of US online adults agree that loyalty programs influence what they buy, and 64% agree that programs influence where they make purchases. Each year, a new metric emerges, championed by analysts or consultants claiming it solves the limitations of its predecessors.

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Customer Experience ROI: How You Prove You Understand Customer Experience Strategy

Beyond Philosophy

It requires more than surveys or changing how you answer the phone. As Customer Experience consultants, we see this all the time. For example, the companies with the best ROI and results to show in Thompson’s survey took a more comprehensive and thorough approach to journey mapping. Follow Colin Shaw on Twitter @ColinShaw_CX.

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3 Tools to Measure Authentic Customer Emotions in Real-Time

Beyond Philosophy

Tool #1: Surveys. Surveys are an oldie-but-a-goodie. Marketing Research circles rely on survey methodology by asking people to rate on a scale or asking people to select an option. Most people can write a decent survey question that is clear and unbiased. Moreover, there is a lot of history with surveys.

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When It Comes To CX, Sweat The Small Stuff

Beyond Philosophy

In our customer experience consultancy, clients tell us customers make decisions based on price or features. In our Customer Experience Strategy consulting, we do research called the Emotional Signature ® , which identifies the things customers don’t say they want but drive a great deal of value. Sources: Chemi, Eric.

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Transforming citizen experience: How AI and automation can revolutionize public services

3CLogic

According to NASCIOs 2024 State CIO Survey, IT consolidation and centralization are top priorities for 49 state CIOs, underscoring the importance of integrated, seamless digital service management. Sources: NASCIO.com NASCIO.com Missionsqr.org

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7 Strategies to Benchmark SaaS Customers to Success

Amity

Customer benchmarking — the practice of identifying where a customer can improve or is already doing well by comparing to other customers – helps Customer Success Managers to deliver unique value to their customers. I’ve found that SaaS vendors use seven distinct strategies to empower CSMs with customer benchmarking.