Totango

MARCH 5, 2021

Customer retention is the lifeblood of any savvy enterprise. It’s the only way to be successful in this customer-centered economy and ensure scalable long-term revenue. To retain customers, companies must make the customer experience better and ensure customers never stop seeing value from their product or service.

Customer retention 92

Customer retention Upselling Enterprise Benchmark 92

ChurnZero

JUNE 23, 2023

In turn, the swing has rightfully put an increased focus on customer retention. That conjures the question: how do you know if your customer retention rate is good or not? Fortunately, SaaS Capital , which provides debt financing to growth companies, recently published its annual B2B SaaS retention study.

Benchmark 52

Benchmark Customer retention SaaS B2B 52

ShepHyken

JUNE 21, 2022

She shares how organizations can identify, measure, and address issues to improve customer experience. Top Takeaways: Customers are smarter than ever before. They don’t benchmark you against a direct competitor. If you can increase your customer retention just by 5%, you can improve your bottom line revenue by 25% to 95%.

Benchmark 168

Benchmark Customer retention Surveys Customer Service 168

Quiq

MARCH 31, 2022

Share This Story So much time and effort is spent on customer acquisition. Marketing and sales consistently combine their efforts to attain the most customers at the lowest price. But few businesses dedicate as many resources to customer retention. What is customer retention? And that’s a big mistake.

Customer retention 77

Customer retention Metrics Personalization Benchmark 77

Satrix Solutions

SEPTEMBER 8, 2020

As the marketing leader in your organization, you’ve likely been asked to play a pivotal role in the customer experience (CX). Justifiably, many CEOs are charging CMOs to embrace this responsibility and shift their focus towards understanding what drives customer loyalty. Marketing the Customer Experience.

Marketing 78

Marketing Customer Experience Benchmark B2B 78

Nicereply

DECEMBER 17, 2024

Customer Retention A large part of the value of CES in the SaaS world lies in its ability to predict future customer behavior. Research has shown that customers who experience high-effort interactions are more likely to churn, while those who have low-effort experiences tend to increase their spending.

Customer effort 52

Customer effort SaaS Benchmark Surveys 52

Outsource Consultants

MARCH 12, 2025

Mexico’s call centers are setting new benchmarks in customer retention. With a unique mix of cultural understanding, cost efficiency, and innovative service strategies, theyre proving to be a top choice for businesses seeking long-term customer loyalty. Hispanic Market The Hispanic population in the U.S.

Customer retention 67

Customer retention Call Center outsourcing Consulting 67

Lumoa

NOVEMBER 8, 2018

The same applies also globally.About two thirds of all companies are using it to define where they stand in terms of the customer experience. Apple, and other global market leaders, incl. NPS is short and simple for the customers to answer and it is very easy to track for companies. Retention rate Customer retention rate?is

Metrics 162

Metrics Customer Experience Benchmark Surveys 162

CustomerSuccessBox

FEBRUARY 17, 2022

If you’ve ever taken a Marketing 101 course, you’ve learned that retaining a customer is far more profitable than attracting new customers. The cost of acquiring new customers becomes very high very quickly. This scenario happens when your marketing department is on fire. What was your marketing budget?

Benchmark 52

Benchmark SaaS Customer retention Upselling 52

CustomerSuccessBox

MARCH 25, 2021

No matter what era we live in, customer retention is something that will never fade away. Let’s see the process of acquiring new customers. You’ve spent considerable time creating various marketing and sales funnels to convince your customer how your product can solve their problems. Retail: 63%. Banking: 75%.

Customer retention 52

Customer retention SaaS B2B Upselling 52

TLC Associates

JULY 24, 2019

Studies by Bain & Company show the effort to increase customer retention by 5% produces 25% additional profits through upsells, cross-sells, and customer referrals. It’s not a stretch to say your ability to retain customers reflects your ability to grow your bottom line. The Importance of Measuring Customer Retention.

Customer retention 49

Customer retention Benchmark Upselling outsourcing 49

Inbenta

MARCH 11, 2021

Kompyte has recently conducted an assessment of conversational AI in eCommerce, generating a benchmark measuring the efficiency of a given conversational AI. Conversational AI Resolution Rate, the most important customer service KPI for AI in eCommerce. Skip the training and get faster time-to-market.

Benchmark 52

Benchmark Chatbots Customer retention Marketing 52

ProProfs Blog

FEBRUARY 18, 2019

Customer retention, customer loyalty, customer engagement, phew, these words are all I read about these days. Ask any customer support expert, and they’ll go on about how good NPS is and how companies are adopting it and using it to their advantage. Set Benchmarks.

Benchmark 123

Benchmark Surveys Sales Metrics 123

ProProfs Blog

DECEMBER 21, 2020

Stable customer base results in higher referrals, improved upsell revenue and increased lifetime value (LTV) which further results in improved customer acquisition in future. Needless to say, customer retention is the core value for the growth of any business. Failing to Deliver as Per Customer Expectations. “

Surveys 148

Surveys Benchmark Feedback Sales 148

ChurnZero

MARCH 22, 2019

To better understand the impact, we had Rob Belcher, Managing Director at SaaS Capital share benchmarking data from their eighth annual survey of private B2B SaaS companies. We also had You Mon Tsang, CEO and Founder of ChurnZero share tried and true ways to improve customer retention.

Customer retention 61

Customer retention Upselling SaaS Customer centricity 61

ChurnZero

MAY 2, 2024

The 2024 B2B SaaS Benchmarking Survey by SaaS Capital is the most comprehensive and up-to-date source of its kind for SaaS and customer success leaders who want to know where they stand compared to peers and competitors. In turn, this necessitates more focus on customer retention strategies for long-term business sustainability.

SaaS 52

SaaS Benchmark B2B Surveys 52

Interaction Metrics

FEBRUARY 20, 2025

With our research-backed methodologies, we eliminate bias to ensure your NPS reflects genuine customer sentiment. We also benchmark your NPS against industry standards, providing critical insights that show where you stand compared to competitors. Average spend: How does customer loyalty impact revenue?

Surveys 62

Surveys Benchmark Feedback Metrics 62

PeopleMetrics

JUNE 30, 2014

Customer Centric Culture and Our Approach. Our Cx Culture Navigator benchmarking study included an assessment of the opinions of around 2,800 employees across 10 different organizations. We were looking to uncover the dimensions of customer-centric cultures. PeopleMetrics recently took up the challenge.

Customer centricity 111

Customer centricity Benchmark Scripts Customer retention 111

ClearAction

MARCH 21, 2017

Is customer engagement, artificial intelligence, digital marketing, predictive analytics, big data, or some other “shiny object” the key to driving business performance? When you think about it, that makes a lot of sense: 40-70% of customers switch loyalty due to a perceived attitude of indifference.

Benchmark 88

Benchmark Customer centricity Big data Marketing 88

SharpenCX

AUGUST 31, 2021

A customized dashboard offers many benefits : Focused insights to improve training and coaching methods Compiled data to improve decision making Transparency to increase agent productivity Clarity around team goals and benchmarks. How you customize your dashboard depends on the outcome you’re looking for. Customer Churn Metrics.

Call Center 128

Call Center Metrics Benchmark Contact Center 128

Fonolo

NOVEMBER 14, 2018

It’s important for all departments to have benchmarks for success that can be easily measured and tracked. Call center and customer service teams have a variety of KPIs to choose from, but as each company and support department is different, their benchmarks will vary. Quality of Customer Service. Twitter: @howethomas.

Benchmark 85

Benchmark Abandon rate Call Center Abandon Call 85

NobelBiz

OCTOBER 24, 2023

Social media engagement for customer feedback. Loyalty program enrollment for customer retention. In today’s digital age, customers can engage with brands through a wide range of channels, including social media platforms , email , and more. What is a Customer Journey Map?

Journey mapping 104

Journey mapping Customer Experience Interactive Voice Response Contact Center 104

Totango

JANUARY 10, 2024

From there, Beswada explained that the insights are grouped into relevant segments and then aggregated into dashboards accessible across the organization to marketing, product, operations, and sales. I do believe that retention is really the root of both satisfaction and growth.

Sales 99

Sales industry standards Benchmark Upselling 99

ChurnZero

AUGUST 25, 2021

A Net Promoter Score (NPS) ® is one popular way of measuring customer satisfaction in a way that’s easy to understand. It will help you set benchmarks to get a clear picture of your performance with your customers. Marketing & Sales. NPS can provide crucial insights for both marketers and sales representatives.

Journey mapping 98

Journey mapping Benchmark Feedback Metrics 98

TechSee

MAY 1, 2022

Typically, the NPS measures how likely the customer is to recommend the organization’s service to a friend or colleague and is less valuable for areas to target for improvement. Customer Retention Rate. Customer Retention Rate measures how many existing customers stay with a company over a given period.

Customer Experience 109

Customer Experience Surveys Benchmark Wireless 109

ChurnZero

JULY 9, 2020

Does your marketing often drop the L-bomb? Entire marketing budgets are devoted to their infinite pursuit and persuasion. But if you’re like most companies, when it comes to attracting your customers, the only thing your marketing’s dropping is the ball. The Forgotten CSM: Customer Success Marketing.

SaaS 64

SaaS Marketing Upselling Chief Customer Officer 64

Comm100

FEBRUARY 5, 2018

The answer for many businesses was customer engagement software. Today, if you google ‘Customer Engagement Software’, you’ll find that the top results are lists of the best customer engagement tools on the market. Here’s a quick glance at what’s included in this post: What Is Customer Engagement Software.

CRM 68

CRM Marketing Multichannel Self service 68

ChurnZero

NOVEMBER 9, 2021

Then, you can adjust to find your ideal customer timeline, which will serve as a good benchmark to help you manage any possible issues. Do: Collect and Apply Data to Improve Customer Onboarding. Don’t: Think You Can Control Customer Onboarding. Customer onboarding is a crucial part of the customer journey to get right.

Customer retention 98

Customer retention Feedback Benchmark SaaS 98

Cincom

APRIL 15, 2025

Cloud APIs & Microservices Enable seamless integration between CRM, ERP, and marketing automation platforms, ensuring dynamic and contextual interactions. How does CXM (Customer Experience Management) Differ from CRM (Customer Relationship Management)? This ensures seamless adaptability as customer expectations evolve.

Customer Experience 40

Customer Experience Management Chatbots CRM 40

Totango

JUNE 24, 2022

SaaS companies face an array of distinctive challenges in defining, delivering, and measuring customer success. Success outcomes can be standardized for every customer journey phase, including freemium upgrades, onboarding , adoption , renewal , expansion , and brand advocacy. Conversion from freemium to paying customer.

Best practices 109

Best practices SaaS Journey mapping B2C 109

ClearAction

MARCH 21, 2017

Is customer engagement, artificial intelligence, digital marketing, predictive analytics, big data, or some other “shiny object” the key to driving business performance? When you think about it, that makes a lot of sense: 40-70% of customers switch loyalty due to a perceived attitude of indifference.

Benchmark 69

Benchmark Customer centricity Big data Marketing 69

Totango

AUGUST 23, 2022

In terms of the customer lifecycle, touchpoints may occur at any point during an interaction with your brand, including: Pre-sales, starting with a prospect’s first marketing touch. Post-sales interactions, starting with the customer’s onboarding experience and continuing throughout their relationship with your brand.

B2B 122

B2B Journey mapping SaaS Upselling 122

Lumoa

JULY 10, 2018

The people driving customer experience improvements are not always able to quantify the improvements in monetary terms. Our customer satisfaction increases – so what? Will it positively impact our market share? If you improve the availability of customer support agents, you certainly know how much it is going to cost.

Customer Experience 113

Customer Experience Metrics Banking Feedback 113

Lumoa

NOVEMBER 29, 2021

The people driving customer experience improvements are not always able to quantify the improvements in monetary terms (determining the ROI of customer experience). Our customer satisfaction increases – so what? Will it positively impact our market share? But the linkage to market share is somewhat complex.

Customer Experience 97

Customer Experience Metrics Feedback Banking 97

Cincom

MARCH 6, 2025

The contemporary competitive market poses a formidable challenge to maintain profitability across multiple sales channels. Instead of relying on manual calculations and outdated spreadsheets, businesses can leverage CPQ to implement strategic pricing models that align with market conditions and customer expectations in real time.

Automotive 40

Automotive Revenue potential CRM Sales 40

Comm100

FEBRUARY 6, 2023

And this is because of two main reasons: You will know what customers want and address their needs. You will know what competitors are doing, and you can use them as a benchmark to grow your business. With that out of the way, here are five customer experience trends that will shape the financial industry in 2023 1.

Customer Experience 98

Customer Experience Brand ambassadors Self service Chatbots 98

Netomi

MARCH 27, 2022

Benchmarks for CSAT Scores By Industry. CSAT scores are the most popular and straightforward way to measure customer satisfaction. When measuring CSAT, it’s important to understand the different circumstances of your individual customers to glean actionable insights. Customer retention is fundamental to a thriving business.

Airlines 93

Airlines Benchmark Surveys Customer Support 93